The Sharjah Economic Development Department (SEDD) is the government body that acts as the one-stop shop for starting and running a business in Sharjah by issuing all commercial, industrial, and professional licenses. Beyond business registration, it regulates the local market through strict inspections to protect consumer rights and enforces fair trade laws. Ultimately, SEDD analyzes market data and sets economic policies to create an investor-friendly environment that drives the emirate's sustainable growth.
in this clip, Rania Saadi speaks with Abdallah Al Shamsi, Deputy Head of Trade Names Section at the Registration and Licensing Department at SEDD, and also to Saeed Al Jarwan, Customer Service Executive at the Commmercial Control and Protection Department at SEDD.
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