Mortgage Manager Playbook

Mortgage Manager Playbook

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Mortgage Manager Playbook episodes

  • Episode 253: NAR’s Settlement and Its Implications with Kevin Peranio

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    Kevin Peranio, Chief Lending Officer. Highlights include: no dual representation; industries are specialized; impact of buyer’s cycle time; mine your own database and master one thing. Kevin has been in the mortgage industry for over 25 years.

    30 min
  • Episode 252: What Key Sales Activities are Critical Today?

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    Jon Overfelt, Director of Sales/Owner, American Security Mortgage Corp. Highlights include: social media as an connection tool; face to face matters; auto-campaign is not selling; doing what others won’t and take action consistently. Jon has been in the mortgage industry for over 25 years.

    24 min
  • Episode 251: Being Memorable in Your Sales Interactions

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    Dan Ervin, FVP, Mortgage Sales Director at First Merchants Bank. Highlight include: market share growth; WIIFT; living in the “Now” and assume nothing. Dan has been in the mortgage industry for over 30 years.

    21 min
  • Episode 250: How to Get the Most out of Your LOs

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    Greg Sayegh, Chief Strategy Officer and Co-Founder.  Highlights include:  role of Branch Manager and Regional Manager has changed; 40% industry turnover; churning of low producers and 88% of LOs are doing two loans or less a month.  Greg has been in the mortgage industry for over 35 years.

    24 min
  • Episode 249: Good Sales Leadership is a Sales Multiplier

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    Mark Deitz, Managing Director, Mortgage at SECU.  Highlights include:  retraining to purchase money market; market shrinkage is an opportunity; sales leadership mindset; peer networking matters and investing in the right people. With over 20 years experience, Mark is a Certified Mortgage Banker, a Certified Mortgage Advisor and currently serves on the Board of Directors for the Mortgage Bankers Association of Metropolitan Washington.

    25 min
  • Episode 248: Embracing CRA to Increase Production

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    Greg Schatz, Director of National Sales, Allied Mortgage Group.  Highlights include:  target sales strategies for different generation; Gen Z is the first digital generation; leadership matters in CRA; state auditors issue and diversified thinking is required.  Greg has more than 30 years’ experience in the mortgage industry.

    22 min
  • Episode 247: Social Media for Loan Originators

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    Tim Pascarella, President, Ross Mortgage.  Highlights include:  don’t over think it; start with emotion; how to overcome video fear; check ego for video and ask for followers.  Tim has been with Ross Mortgage for over 24 years.  Check out his videos.

    23 min
  • Episode 246: Key Marketing KPIs for 2024

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    John Seroka, President, Seroka Brand Development. Highlights include: need both quantitative and qualitative metrics; lead quality matters; corporate personality; social sentiment is key and must test for success. With a track record dating back to 1987, John specializes in creating and implementing digital marketing and public relations strategies.

    25 min
  • Episode 245: Expanding Your Origination Business throughout the State

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    Stephen Moye, Sales Manager/Sr. Loan Officer, New American Funding. Highlights include: two for one selling strategies; who controls lead wins; what others can’t do; Plus 1--learn a niche and develop a skill and consistency matters in marketing. With over 25 years in the mortgage industry, he was named by Scotsman Guide and Mortgage Executive Magazine as one of the top loan originators in 2020, 2021 and 2022.

    24 min
  • Episode 244: Top Three Strategies to Get More Referrals

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    Michael Seminari, Director of Customer Experience at STRATMOR Group. Highlights include: takes more to have customers “love” you; what drives repeat business referrals; pulse point interactions; asking “unmasked” questions and how does Gen Z want to be handled during the process. Michael has 25 years of B2C and B2B Enterprise sales, customer experience, product management and account management in the FinTech and Mortgage Industries.

    26 min

About Mortgage Manager Playbook

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Looking for management solutions for your mortgage business? Want to excel in your role and take your team to the next level? You’ve come to the right place! Now you can access the minds of industry leaders to help solve pain points in your sales organization. Boost your business, manage expenses, grow your team, and retain your people with expert guidance.