Most Podcasters Are Lazy About Marketing

• After five years in the podcasting industry, I've realized that many podcasters lack real marketing skills for promoting a business or service.

• My podcast marketing style evolved from:

  • Sixteen years of owning a French-themed inn

  • Experience as a French wine specialist

  • A deep understanding of how to create fun, excitement, and emotional connection around a business

• After observing what the vast majority of my colleagues are doing, I believe it's time to call this out.

Here's Why

• When you are interviewed on a podcast, there is usually a paid sponsor.

• That sponsor receives:

  A pre-roll ad

• A mid-roll ad

• An end-roll ad

• These ads are promoted and marketed during your interview.

• After the interview:

  • You are sent a recording

  • You are expected to upload it to an app

  • You must then market it across multiple social media platforms

• This process can take hours—sometimes days—of frustration on your part

The Reality of Podcast Advertising

• Audiences dislike advertising, regardless of the sponsor.

• Listeners often switch to another podcast that has no ads.

• In reality, you are not the one being featured.

• The sponsor who paid for the advertising is the true focus.

• Millions of podcasters follow this same model.

My Approach Is Different

• I transferred my marketing skills from:

  Owning Le Petit Chateau Inn

• Working as a French wine sales specialist

• Into a specialized approach: Podcast Marketing Services.

• I represent clients who offer products or services that improve their communities.

• I interview my clients and tell their story.

• I have a gift for embellishing my clients in a way that:

  • Creates emotional connection

  • Attracts qualified leads

  • Makes sales easier and more natural

Learn More

• What I do for each client is outlined on my Opportunity Card.

• Send me an email, and I'll be happy to share it with you. [email protected]

This is what podcast marketing is all about at my company :CHEZ VALERIE llc

REQUEST MY OPPORTUNITY CARD TODAY

RESOURCES:

[email protected]

www.allinourminds.com

PODCASTER EXTRAORDINAIRE:

JR SPARROW is a GREAT INTERVIEWER and STORY TELLE

https://podcasts.apple.com/us/podcast/wv-uncommonplace-uncommon-conversations/id1368068056

MERCI