The Long Haul

Most Small Carriers Sound the Same — And That’s the Problem

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Many small carriers think they have a driver problem.

They don’t.

They have a messaging problem… a positioning problem… and a clarity problem.

In this episode of The Long Haul Podcast, Adam sits down with Elijah Cramer — who built his career inside driver recruiting before moving into tech and working directly with carriers to improve hiring and retention

This conversation breaks down:

  • Why driver recruiting is still broken for small fleets
  • What drivers actually care about vs what carriers think they care about
  • Why “we treat drivers like family” isn’t working anymore
  • How small fleets can compete without big budgets
  • And how to fix your hiring problem without wasting money

    • If you’re struggling to hire or keep drivers… this one is going to challenge how you think.

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    The Long HaulBy FreightWaves, Adam Wingfield