Maestro on the Mic

MOTM #677: Making a Case for 1:1 Services


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The idea of leveraging your time by running group programs is all the rage right now in the business sphere (and for good reason!) but I want to make a case for 1:1 coaching. People are a lot less frivolous with where their dollars are going right now which means those that are buying, really want results. Y’all already know that the best way to do that is through 1:1 coaching. Not only that, but direct access to you means you can charge a higher price, and that means you need a lot less clients in order to make a livable wage. There’s always a time and place for group coaching, but 1:1 doesn’t deserve the bad rap its getting.

Let’s chat.

Welcome to Maestro on the Mic, a podcast that helps online business owners find their passion, generate more profit, and build a life that they love. I'm your host, Dr. Shanté Cofield, aka The Movement Maestro, and I’m stoked to have you here. I hope this podcast inspires you to make moves and do the thing. Action is the answer.

In This Episode You'll Hear:
  • People want 1:1!
  • There’s a time and place for group coaching
  • More access warrants higher prices
  • No one wants to learn, they just want an outcome
  • Look at the math to stay objective
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    Check out the full transcript here

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    Maestro on the MicBy Dr. C. Shante Cofield, The Movement Maestro