Multifamily Voices

Multifamily Voices

By Paul MarksBusiness
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Multifamily Voices episodes

  • When Theory Breaks Execution - The Multifamily Blueprint

    Episode Ten, “When Theory Breaks Execution”

    When was the last time you reviewed your company's standard operating procedures? More importantly, do they reflect how your onsite teams actually work?

    In Episode tenth of The Multifamily Blueprint with Gary Gregory, Gary examines the growing disconnect between corporate policies and the realities of daily multifamily operations.

    Through the story of a property manager caught between outdated procedures and modern technology, Gary reveals how unnecessary approval processes, duplicated paperwork, and rigid compliance requirements can disrupt operations, delay move-ins, and frustrate both employees and residents.

    He explores why effective organizations must replace outdated manuals with practical, adaptable workflows that support accountability without sacrificing efficiency or customer experience.

    Because when employees must choose between following outdated rules and getting the job done, the entire organization pays the price.


    12 min
  • Permission To Live Again - Carrying On

    𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝗧𝗲𝗻, “𝗣𝗲𝗿𝗺𝗶𝘀𝘀𝗶𝗼𝗻 𝗧𝗼 𝗟𝗶𝘃𝗲 𝗔𝗴𝗮𝗶𝗻” Healing doesn’t mean leaving the past behind, and finding happiness again doesn’t mean you’ve stopped loving the person you lost.

    In the 𝘁𝗲𝗻 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗼𝗳 𝗖𝗮𝗿𝗿𝘆𝗶𝗻𝗴 𝗢𝗻 w𝗶𝘁𝗵 Stephanie Anderson, Stephanie opens up about the complicated emotions of learning to live again after losing her husband… from navigating guilt and rediscovering happiness to opening her heart to new possibilities while still honoring the love and life she shared with him.

    She reflects on how grief changes us, why we don’t need to wait until we are completely healed or have everyone’s approval to embrace life again, and how moving forward doesn’t mean moving on from the people we’ve lost. Stephanie also shares a powerful reminder for leaders and colleagues: behind every employee is a human being carrying experiences and struggles we may never see.

    Because you can still miss the life you had while being proud of the life you’re building.


    20 min
  • People First, Profits Follow - Behind the Multifamily Microphone

    Episode Ten, “People First, Profits Follow”

    Financial performance matters in multifamily. But behind every successful property, strong organization, and lasting reputation are the people who make it all possible.

    In Episode 10 of Behind the Multifamily Microphone with Paul Marks, Paul revisits Multifamily Matters featuring Brandon Hammond, reflecting on their conversation about leadership, culture, and why putting people first leads to stronger business outcomes.

    Paul reflects on the importance of building outstanding teams, earning trust, developing leaders, and creating positive resident experiences. He also explores why leadership becomes most visible during challenging times, when employees look for confidence, honesty, and stability.

    After more than 400 conversations with multifamily industry leaders, Paul has recognized a consistent theme: exceptional organizations don't view people simply as an expense. They recognize them as an investment.

    Because technology will evolve, markets will change, and operating strategies will adapt. But the relationships we build and the way we treat people will always matter.


    8 min
  • Let Me Know If You Need Anything - 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹𝗹𝘆 𝗛𝘂𝗺𝗮𝗻

    𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝗧𝗲𝗻, “𝗟𝗲𝘁 𝗠𝗲 𝗞𝗻𝗼𝘄 𝗜𝗳 𝗬𝗼𝘂 𝗡𝗲𝗲𝗱 𝗔𝗻𝘆𝘁𝗵𝗶𝗻𝗴”

    Sometimes, offering support isn’t enough. We have to make it easier for people to actually receive it.

    In the 𝘁𝗲𝗻𝘁𝗵 𝗲𝗽𝗶𝘀𝗼𝗱𝗲 𝗼𝗳 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹𝗹𝘆 𝗛𝘂𝗺𝗮𝗻 with Kendra Butterfield, Kendra explores the gap between saying “let me know if you need anything” and providing support that truly makes a difference.

    She shares why asking someone who is already overwhelmed to figure out what help they need can feel like another task on an already impossible to-do list. Instead, Kendra encourages us to offer specific, realistic ways to help… whether that means taking a call, covering the front desk, helping prioritize deadlines, or simply making time to listen.

    Kendra also highlights the responsibility leaders have to create workplaces where asking for help feels safe, workloads are addressed, and support doesn’t depend on someone reaching their breaking point. Because care isn’t just about what we say. It’s about what we do, how we listen, and whether we follow through.


    11 min
  • Communication: More Than Just Talking - Fix It! Pulling Back The Curtain

    Episode Ten, “ Communication: More Than Just Talking”

    What happens when a maintenance technician says the right things but their actions send an entirely different message?

    In Episode tenth of Fix It! Pulling Back The Curtain On Multifamily Maintenance with Stephen Daalling, Stephen shares real maintenance experiences that reveal how communication can either strengthen or damage resident relationships.

    From a rushed apartment inspection that left a resident feeling dismissed to a personal experience where his body language contradicted his words, Stephen explores why communication involves much more than what we say.

    He also introduces LEAP, a practical approach to difficult conversations: Listen, Empathize, Apologize, and Plan a Solution. These four steps help maintenance professionals respond with understanding, professionalism, and accountability.

    Because residents may not remember every detail of a service request, but they remember whether their concerns were taken seriously and whether they were treated with respect.


    15 min
  • What Residents Really Want - The Hurd Truth: Real Talk, Practical Tools

    Episode Ten, “What Residents Really Want”

    Residents are more than occupancy numbers, renewal rates, and revenue targets. They are people who want to feel heard, valued, and cared for in the communities they call home.

    In Episode ten of The Hurd Truth: Real Talk, Practical Tools with Kim Hurd explores what residents truly expect and why the quality of their experience depends on the people serving them.

    From listening to concerns and resolving problems promptly to delivering consistent service and showing genuine appreciation, Kim examines the everyday interactions that build trust, satisfaction, and resident loyalty.

    She also highlights the connection between employee experience and resident experience. When teams are supported, developed, and led effectively, they are better equipped to create communities where residents feel valued and want to stay.

    Because exceptional resident experiences don't begin with amenities or renovations. They begin with leadership, accountability, and a team that genuinely cares.


    9 min
  • If We Could Change Housing Tomorrow - The Housing Lab

    Episode Ten, “If We Could Change Housing Tomorrow”

    If you could make just three major changes to housing in America tomorrow, what would they be? And more importantly, which changes would make the greatest difference in people's lives?

    In Episode ten of The Housing Lab with Eugene E. Jones Jr., Eugene concludes the first season by examining three priorities that could reshape the future of housing in America.

    He explores why increasing housing supply must go hand in hand with preserving existing affordable homes, why affordability should be measured by what families can actually afford after paying rent, and why housing success should extend beyond buildings and occupancy rates to include economic mobility, stability, and opportunity.

    Eugene also emphasizes the importance of preventing housing instability before it becomes a crisis and bringing together community partners to create meaningful, lasting outcomes.

    Because housing is more than a place to live. It's the foundation that allows individuals and families to build better futures.


    12 min
  • When The Advocate Burns Out - Operationally Human

    Episode Nine “When The Advocate Burns Out”

    You don’t have to completely fall apart before you’re allowed to admit you’re tired.


    In the ninth episode of Operationally Human with Kendra Butterfield, Kendra opens up about recognizing burnout in herself after years of encouraging others to pay attention to their own mental health.


    She shares how burnout doesn’t always look like falling apart. Sometimes it looks like continuing to show up, answer emails, solve problems, make decisions, and take care of everyone else while quietly running on empty.


    Kendra explores the warning signs of burnout, the importance of recognizing when stress has become normal, and why recovery isn’t about working harder to catch up.

    Sometimes it means sleeping, setting boundaries, asking for help, taking PTO, saying no, and allowing some things to remain unfinished.


    Because rest isn’t something you earn after everything is finished.


    Listen to “When The Advocate Burns Out” the ninth episode of Operationally Human with Kendra Butterfield, part of the original audio series Multifamily Voices.


    15 min
  • Rethinking Homeownership - Housing Lab

    𝗘𝗽𝗶𝘀𝗼𝗱𝗲 Nine, “𝗥𝗲𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗛𝗼𝗺𝗲𝗼𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽”

    What happens when the traditional path to homeownership becomes financially unreachable for a growing number of Americans?

    In 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 Nine 𝗼𝗳 𝗧𝗵𝗲 𝗛𝗼𝘂𝘀𝗶𝗻𝗴 𝗟𝗮𝗯 with 𝗘𝘂𝗴𝗲𝗻𝗲 𝗘. 𝗝𝗼𝗻𝗲𝘀 𝗝𝗿., Eugene examines the rising cost of homeownership and the growing gap between what homes cost and what households can afford.

    He explores community land trusts, shared-equity models, limited-equity cooperatives, resident-owned communities, down payment assistance, and other approaches that can create more pathways to ownership while preserving affordability for future buyers.

    Because the goal isn't to move away from homeownership. It's to expand the toolbox and rethink how housing can help more families build stability, equity, and opportunity.

    The episode closes with a simple question: instead of asking how we make housing affordable, should we be asking how we make housing attainable?

    Listen to “𝗥𝗲𝘁𝗵𝗶𝗻𝗸𝗶𝗻𝗴 𝗛𝗼𝗺𝗲𝗼𝘄𝗻𝗲𝗿𝘀𝗵𝗶𝗽” with 𝗘𝘂𝗴𝗲𝗻𝗲 𝗘. 𝗝𝗼𝗻𝗲𝘀 𝗝𝗿. on 𝗠𝘂𝗹𝘁𝗶𝗳𝗮𝗺𝗶𝗹𝘆 𝗡𝗢𝗪.

    Visit https://multifamilynow.com/eugene-jones or view the broadcast schedule and listen live.


    #MultifamilyVoices #HousingLab #AffordableHousing #Multifamily #Homeownership #HousingAttainability #MultifamilyNOW

    11 min
  • The Leader Nobody Taught - The Hurd Truth: Real Talk, Practical Tools

    𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝗡𝗶𝗻𝗲, “𝗧𝗵𝗲 𝗟𝗲𝗮𝗱𝗲𝗿 𝗡𝗼𝗯𝗼𝗱𝘆 𝗧𝗮𝘂𝗴𝗵𝘁”

    Who taught you how to lead? For many leaders, the honest answer is nobody.

    In 𝗘𝗽𝗶𝘀𝗼𝗱𝗲 𝗡𝗶𝗻𝗲 of 𝗧𝗵𝗲 𝗛𝘂𝗿𝗱 𝗧𝗿𝘂𝘁𝗵: 𝗥𝗲𝗮𝗹 𝗧𝗮𝗹𝗸, 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗮𝗹 𝗧𝗼𝗼𝗹𝘀, Kim Hurd explores the hidden curriculum of leadership… the skills leaders are often expected to have without ever being taught.

    From having difficult conversations and leading people older than you to managing self-doubt, navigating resistance, and leading through personal challenges, Kim examines the realities that rarely appear in a leadership training program.

    She also focuses on the foundation of leadership: understanding yourself. Self-awareness, emotional regulation, knowing your triggers, and recognizing your blind spots all shape how you lead others.

    Because leaders shouldn't have to figure everything out alone. The responsibility is to keep learning, seek mentorship, and give the next generation of leaders the tools we wish someone had given us.

    9 min

About Multifamily Voices

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Perspectives, experiences, and real-world insights from some of the multifamily industry’s most respected leaders, operators, innovators, and professionals... designed to educate, inspire, and elevate…