In this conversation, Azim Rashid shares his journey in the music industry, from being a rapper in Dallas to working as an executive in New York. He discusses his family dynamics, holiday plans, and sports rivalries. Azim also talks about the hip hop scene in Dallas, forming a rap group, and getting a record deal. He shares his experiences meeting his heroes, including Andre Harrell, and the lessons he learned from making mistakes. Azim emphasizes the importance of hard work, attention to detail, and seizing opportunities in the music industry. In this conversation, Azim Rashid shares his experiences and insights from his career in the music industry. He discusses his career regrets and the lessons he has learned along the way. He emphasizes the importance of seizing opportunities and constantly moving forward. Azim also talks about building a team and being a boss, as well as adapting to the changes in the music industry brought about by the digital era. He explains the concept of branding and the importance of identity. Azim shares the story of Alum Apparel, his clothing line, and discusses the choice he made to focus on executive work rather than pursuing his own artistry. He concludes by sharing his future projects and contributions.