Music Licensing Podcast

In the realm of music promotion, Jon Anderson stands as a beacon of guidance, empowering artists to amplify their voices and connect with their audience on a profound level. Through his company, Two Story Media, Jon delves into the heart of artistry, uncovering the narratives that weave through every note and lyric. He masterfully curates music reviews, transforming them into platforms for deeper engagement, and empowers artists to promote their music in ways that resonate authentically.

In this enlightening episode, Jon imparts his wisdom on the art of authentic fanbase building, revealing the secrets to crafting brand narratives that leave a lasting impact.

This week we have an amazing talk with Kimera Morrell, singer and music entrepreneur extraordinaire based in the Los Angeles area. She has over 25 million streams, half a million in revenue, 20 revenue sources, 40 "storefronts," 100s of songs on TV shows, and over 1,000 private clients all from singing and recording her voice from home.

The #1 female singer on Soundbetter shares some of the strategies she employs to make a lucrative living doing what she loves. Kimera is such an inspiring person, we're sure you're going to love this episode!

Today we sit down with John Newcomer, Creative of Sync Licensing at Bank Robber Music. Bank Robber Music is an iconic boutique music licensing company committed to their artists and labels they represent. John shares behind-the-scenes perspectives on how Bank Robber Music listens to music submissions and discovers talented new musical acts to sign for rep. He shares about the power of authentic music, walk us through how sync has changed over the years, and gives invaluable advice on how to stay relevant in the industry as an artist. Warning: this episode might just surprise you!

In a little change of pace, the Music Licensing Podcast welcomes a deep-dive on a topic important to many in the sync space... The business of being a music producer! Producers Asher Condit and John Clinebell have a fun discussion about the journey each producer takes when they make a decision to start charging for their services. This is a must-listen for all the producers out there, as well as all the artists and writers who have thought about throwing their hat into the ring.

Asher Condit is owner/producer at Kingship Recording Company in Nashville. A talented multi-instrumentalist and writer, Asher has worked on the records of major label artists and garnered millions of streams from his credits. He also runs a successful music production / theory education TikTok account @ashertheproducer.

Farnell Newton is an accomplished jazz artist, composer and trumpeter who’s toured and played with stars like Jill Scott and Aretha Franklin. He works in A&R at the powerful music licensing agency Marmoset.

Farnell breaks down with us what actually happens at a sync agency, and how they work directly with artists to meet the needs of their clients. He also keeps creating stunning music of his own - which we talk about!

Ann Kline, iconic Music Supervisor who has helped craft the soundtrack of hit TV shows like West Wing, ER, Shameless, Reacher, and The Good Doctor to name just a few sits down to share how the licensing business has evolved over the years. We also dive into what indie artists can do to stand out when it comes to getting their songs synced.

6 time Emmy Award Winning Songwriter, Composer, Producer & Mixer Eddie Wohl joins us to discuss his incredible music career which has resulted in countless placements in TV, film, radio, and ads. His production credits include metal/hardrock greats Fuel and Anthrax. As an artist he was signed to Epic, Elektra, Mercury/Island.

Syncs include Superbowl XLVII, The CBS Superbowl Pre-Game show, “CBS Super Bowl 50th Anniversary” spots on the NFL on CBS, NBA on NBC, The Rio Olympics, The NHL, NCAA Basketball, PGA Golf on CBS and The Late Late Show with Craig Ferguson. He has also scored the 4 part documentary series “Unseamly” on Discovery Plus, the 3 part documentary series “Chasing Ghislaine” on Discovery Plus and the 2 part documentry series “The Fatal Attraction Murder” on Oxygen.

Wohl’s diverse music influences, collaborations and background allow for a unique approach to his craft and make for riveting conversation during this episode. He's one of the hardest working music industry professionals we know, and someone who has truly taken charge of their licensing career.

Music Executive Rosie Howe from Netflix joins us to discuss her fascinating role on the original series team that has helped create the soundtracks to shows like Wednesday, Guillermo Del Toro’s Cabinet of Curiosities, Kaleidoscope, Cowboy Bebop, and Archive 81.

A member of the Guild of Music Supervisors, Rosie has been featured on the Behind the Music podcast, panels and workshops for The Grammy Museum, Billboard, The Guild of Music Supervisors, Synckeepers, Music Biz Mentors, and has contributed to the magazine-style blog Ms. In The Biz.

Los Angeles-based Music Supervisor Jennifer Smith of Rat Dance Party joins us to discuss her multi-faceted role in the creation of soundtracks to projects produced by Showtime, Netflix, Paramount+, Viacom, Shorts TV, Amazon, Pluto TV, NBC and so many more. Jennifer has a passion for education and teaching, and it's clear from how well she articulates about the business and creative sides of sync that she cares deeply about spreading accurate information about the industry to those interested in a career in it. We also discuss the ongoing fight for fair treatment and change for Music Supervisors in the film and TV community.

Producer/Composer Phoebe Danskin joins us to discuss her punchy percussive ad-pop that has taking the sync licensing world by sonic storm. She's absolutely killing it in the ad space as an indie artist, songwriter and empowered producer/mixer. Placements include Toyota, Six Flags, Coca-Cola, Apple Music, Maybelline, Instacart, Walmart, Meta, Snap, HP, Mattel, Ebay, GoPro, HBO Max, MTV and so many more. Find out how Phoebe "runs it back" on what works in her career, how she keeps focused in sync and stays in a consistent zone of fun creativity with it all.