Music Marketing Chat

"If only we had a label, we'd be able to do X, Y, and Z."

With so many artists out there wanting to "make it", people are bombarded with a slew of unsolicited page invites, random friend requests/follows, and more. Artists are becoming lazy and are using terrible tactics to market themselves, yet not investing time into learning how to properly brand themselves, practice good business etiquette, marketing, etc.

But how do you learn all of these things? Does it happen over time? Are signed bands really overnight successes? In this episode, we learn about Jesse Barton (Alive In Barcelona, PinUp Artist Management) who has gone from engaging with people in Warped Tour lines, to now being heard on the radio, peaking over 1 million plays on Spotify, managing bands, developing artists, and touring the country.

Connect w/ Jesse at http://www.aliveinbarcelona.com/

Connect w/ PinUp Artist Management at https://www.pinupartistmanagement.com/

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Claim your free $10 credit (worth 500 sponsored song plays) at http://feature.fm/simpl

"BIG THINGS COMING SOON."

We've all been there. And we've all taken on different personas throughout our careers in music. But how do you find your brand voice? Is it an overnight thing? Does it just happen naturally? How many times can you post one-word eerie aesthetic posts before you drop music before your fan base gets irritated?

In this episode, we talk to Sierra Binondo, the vocalist for the band With Sails Ahead, and discover how her project found their voice, the importance of community in any circumstance, touring and more.

Connect w/ Sierra at http://www.withsailsahead.com/

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Claim your free $10 credit (worth 500 sponsored song plays) for feature.fm at http://feature.fm/simpl

Design, branding, and aesthetics are all things that artists want to have down to a tee (aside from the music itself), but that all begins with your designer.

Bailey Zindel (also known as Halfheart Media) is a designer that has worked with artists such as Weezer, Mayday Parade, Panic! At the Disco, Fall Out Boy + more artists you've probably heard of before.

In this episode we take a deep dive into the rabbit hole we call design. From logos to mech designs, the underlying question most artists have (especially when starting out) is how to find your brand, and what specifically that entails. We cover what it's like being a full time designer, how important it is to be versatile in the design world, why open and honest communication is crucial in any situation and a lot more!

Connect w/ Bailey at http://halfheartmedia.com/

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Claim your free $10 credit (worth 500 sponsored song plays) for feature.fm at http://feature.fm/simpl

Ever hit a dry spell through your creative outlet? Whether you're a musician, photographer, creative - we've all been there.

James Gross is an entrepreneur from the Los Angeles area, setting the stage for what content creation should be from behind a lens, as well as making it easier for people in the music industry to connect through a platform he created called IndustryHours.

We talked about the do's and dont's when networking, how freelance photographers can overcome their dry spells, as well as how IndustryHours can help them find more work.

Connect w/ James at https://industryhours.com/

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Claim your free $10 credit (worth 500 sponsored song plays) for feature.fm at http://feature.fm/simpl

90% of streams from Spotify, Apple Music, Pandora + more come from the top 1% of artists - leaving 99% of artists accounting for only 10% of streams. Crazy, right?

In this episode, Endre Krumholz talks about how we can change the future of music discovery and support through LÜM, a social media, music discovery, and streaming application that allows fans to directly support their favorite emerging artists.

Anthony and Endre talk about a variety of things, including how engagement in music is little to none, the mindset aspiring musicians should have, as well as how artists can leverage the platform to grow their audience and expand their reach.

Connect w/ LÜM at https://www.facebook.com/music.lum

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Many artists struggle to develop a following, let alone make sure their music is written well and marketed efficiently. Josh Matotek, a producer & songwriter from Florida, is one of the few producers out there that not only take pride in making sure that an artist sounds good, but makes the most out of their releases.

We covered a lot in this episode, such as the stigma behind songwriting (although it is a common practice in the industry), marketing best practices, budgeting, Harry Styles & The 1975 + more!

Connect w/ Josh Matotek at https://www.joshmatotek.com/

Connect w/ simpl. at https://www.oddlysimpl.xyz/

Claim your free $10 credit (worth 500 sponsored song plays) for feature.fm at http://feature.fm/simpl

Anthony had the opportunity to chat with Andrés, an independent artist from Bakersfield, California who has shared the stage with Kurt Travis, Strawberry Girls, The Fall of Troy + more.

As an artist, a record label seems to be the goal - but is that still the case?

Listen to the first episode of a simpl. podcast to discover the pros and cons of being a DIY artist, some Facebook marketing tactics you can implement right now, and more!

Connect w/ Andrés at https://brownknightrises.com/

Connect with simpl. at https://www.oddlysimpl.xyz/