I recently wrapped up a 100% asynchronous launch where we did 6 figures in sales without live webinars, live streams, being on video or calls.

It certainly wasn't our biggest launch, we've had plenty of $500k++ launches by using our Launch Your Signature CourseⓇ and Iconic Virtual Events strategies (you can find all of our launch strategies inside Profit Architecture.)

But it was a really great experiment to try something 100% async and be a model for some of our clients who need this level of flexibility to work around their creative constraints. If you're in a chill low energy season, or can't do a lot of live stuff for any reason, an async launch can be really lucrative and strategic, designed to fit into your life and schedule.

➡️ Read the full blog post here

In this episode:

• What is a 100% "asynchronous" launch and why you might want to experiment with one

• The pros and cons of doing a fully async launch vs. a hybrid launch with live elements

• Truth bombs about the reality of what to expect if you do try an async launch

• Why your launch success has very little to do with the actual 5-7 days of your cart open

• The #1 thing that *actually* determines the success of your next launch

• What my asynchronous launch looked like, pre-launch, recorded webinar, how many emails I sent etc

• The results of this launch

• Honest reflections on if I would do it this way again, or what I would change next time

• Lessons learned that you can apply to your next launch, async or live!

• Answering your biggest questions about how much time it saved me, what the launch window felt like, and more

Resources + Links:

• Join the waitlist - www.mariahcoz.com/waitlist/

• Visit the site - www.mariahcoz.com

• Blog - www.mariahcoz.com/blog

• The Newsletter - www.mariahcoz.com/join

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