Modern Marketers with Blake Beus and Greg Marshall

My Facebook ad account was banned! (and how it happened)EP-030


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Greg Marshall  0:00  Well,
Blake Beus  0:01  you're gonna start off.
Greg Marshall  0:02  Let's do this three times get moving. So we were talking right before we started and we had a, we had a situation. What was this two years ago? Or is it three years? Yeah, I can't remember.
Blake Beus  0:14  I do remember it was January 2020. Because it like kicked off the year. From Hell yes. For me, my business and millions and billions of other people, but it's what started 2020 For me,
Greg Marshall  0:33  we shouldn't know.
Blake Beus  0:34  We shouldn't know. It was a bad. Yeah,
Greg Marshall  0:37  something was gonna throw
Blake Beus  0:38  in the towel move out in the middle of nowhere for two years, and then finally come back to it and start over.
Greg Marshall  0:44  Well, basically, what happened was, Blake and I have been running ads successfully for the whole year. 2019. Yeah,
Blake Beus  0:52  well, actually, we started in May of 2019. Yeah. And we started so this was only from May to December. That's right. And,
Greg Marshall  1:01  yeah, but we were having a good amount of success with our ads. They were pretty consistent. There were some times I'm up and down, of course, like, like, there always is with Facebook. But there was a particular time that we still refer to now. Yeah, that was like, I still remember. Because wasn't it? If it wasn't New Year's Eve, it was
Blake Beus  1:24  around that time, it was New Year's Eve. New Year's Eve was the biggest single revenue day. I remember the specific numbers because we texted each other right after New Year, like the date. Oh, no, it was might have been right after midnight. Because I think,
Greg Marshall  1:42  yeah, we I know for a fact we have both been drinking some champagne. Together. But at some point, because i That's why I think it wasn't a year, it was the
Blake Beus  1:51  first day we were we were $5 Short of hitting us $5,000 in a single day. But here's a kick in sales. This is the kick on one product, this one digital product that spend a fortune that no worries, what was our ad spend 1500 bucks, I'd have to go back it was.
Greg Marshall  2:11  I don't think we hit that for that day. I don't think we hit even maybe it came in higher than 1000.
Blake Beus  2:18  Yeah, it was I mean, it gets a gap was I remember one day, I was like, wow, this is it was a huge thing. The return
Greg Marshall  2:24  was was a mess. You know, we should go back and take a look. It might have been under $1,000. Because I remember the return on asthma was unbelievable, unreal, binary. I didn't actually believe it. I actually I remember reaching out to them saying like, Did you do a bunch of test purchases or something like because the revenue was really high. And then the infamous and I'm sure this half a lot of you guys out there especially ones that are getting great results. Yeah, our Ad Account got what banned, banned. And what?
Blake Beus  3:00  They gave us the biggest generic reason whatsoever. They said there was my not their words, it was basically fishy activity. Like we've noticed some unusual activity on your account and banned us and then wouldn't unbanned us never. We had the we had to launch a brand new ad account and everything. And, and they banned us that first week. So it was the week of the January the first week of January is, is when we got banned, I got banned and then like got put back in and then banned and then permanently banned. And they said there's nothing you can do. We are never going to put this on ban your accounts, you just need to start a new account. And it was absolutely insane.
Greg Marshall  3:47  I remember just kind of thinking, what kind of I guess response that was from Facebook saying, because I remember speaking with Blake and actually asking, like, did we put anything that's against Terms of
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Modern Marketers with Blake Beus and Greg MarshallBy Blake Beus & Greg Marshall