I spent the last 5 years learning prospecting & lead generation best practices working in sales at a public tech company. I am now implementing the same winning prospecting techniques at my family business, so I am sharing a full tutorial for beginners looking to find more success generating high quality leads today.

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►Conquer the Cold Coll [My Cold Calling Course]: https://softwaresalesguide.com/software-sales-guide/p/the-ultimate-cold-calling-strategy-script-for-b2b-sales

►Go to https://coursecareers.com/a/jobs to break into tech sales (no degree or experience required)

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0:00 Lead Generation Intro

0:43 3 Step Lead Generation System

1:48 Identify High Potential Accounts (Step 1)

4:15 Identify Your Buyer Persona (Step 2)

7:49 Prospecting Techniques to Set Meetings (Step 3)

10:31 Recap & Outro

#leadgeneration #b2bsales