My Purposeful Life

Today’s episode is the one you all voted for, how to eliminate the toxic habits and relationships in you life. What I’m going to share with you is a process I created that will help you recognize the toxins in your life and also, what to do about them. As always, I would really love to hear from you! Take a screenshot of this episode and tag me @underneaththeclothes on facebook or instagram! Let me know what you liked about the episode, or maybe even, what toxins you’ll be eliminating from your life! And don't forget, sign up for my newsletter to get EXCLUSIVE content and the action step of the episode! A pdf that will guide you working through this process. Sign up here >> http://eepurl.com/gghZsv Know of a fellow woman entrepreneur who wants to take control of her business? Feel like this podcast resonated with you? I’d love for you to share this with a friend, or two. Together, we can help entrepreneurship become a topic that gets talked about more often and our failures get celebrated! I am so grateful to you for listening, I love and appreciate each and everyone of you. Quote of the week: The Elimination of toxins awakens the capacity for renewal. - Deepak Chopra

As entrepreneurs, we tend to never have enough time, could it be because you are spending 90% of your time, like I was, focusing on the wrong things? In today’s episode I’m going to share with you something we implemented into our business that in one year helped us grow by $100,000 AND spend 90% LESS on advertising! Because anyone can grow their business by 100,000 and do it by spending more on advertising and marketing, but what we did was actually the opposite. What we’re going to be talking about today is The Hedgehog Concept. So before jump into the hedgehog concept I have a question for you. If you could choose to be a fox or hedgehog, which would you choose? Most people would choose to be a fox. Foxes are beautiful, sleek and cunning. Where hedgehogs are small, prickly creatures that are quite the opposite: slow, quiet and really kind of silly looking. So, what do foxes and hedgehogs have to do with your business's success? It has EVERYTHING to do with it! It's all about learning the art of simplicity, like a hedgehog, and creating a clear focus for your organization. So let’s talk about why it pays to be a hedgehog rather than a fox and what exactly is this hedgehog concept? It’s time for you to bring in your focus and create your own hedgehog concept. This is your action step of the week! Sign up for my newsletter here: http://eepurl.com/dNX1Rw and I will send you our hedgehog concept and how to create your own so that you can focus your business & grow. Once you come up with your concept, then it’s time to start taking inventory on where you are spending your time and where are things no longer aligned. As always, I’d love to hear from you! Take a screenshot of this podcast and upload it to Instagram or Facebook with the tag @underneaththeclothes. Let me know what your distractions currently are or what your hedgehog concept is! Know of a fellow woman entrepreneur who wants to take control of her business? Feel like this podcast resonated with you? I’d love for you to share this with a friend, or two. Together, we can help entrepreneurship become a topic that gets talked about more often and our failures get celebrated! Quote of the week: “Give the world the best that you have and the best will come back to you.”

With each episode, my goal is to inspire and empower you take charge of your life and your business. Being an entrepreneur for over a decade has taught me a lot fun, but often hard lessons. I have gained a ton of knowledge in almost all realms of owning and operating a business and I know I can help you save money and grow your profit all while working less and taking control over your business, instead of it controlling you. Because, let's be honest, entrepreneurship is hard! I'm not here to glamorize it and tell you starting a business, opening a 2nd location or year-over-year growth is fun & rewarding! It's difficult. It's scary. And it's incredibly lonely. My goal, is to make it a little less difficult, a little less scary & a LOT less lonely. I have literally been through it all from the brink of bankruptcy (after an incredibly messy divorce) to completely bouncing back, IN. THE. SAME. YEAR. and having my biggest year ever! I've had years of being my only employee to now managing over 15. I started with running my facebook account off my personal page to now having a full time Brand & Content Manager that runs our Facebook, Instagram, Pinterest & Youtube channels. And I do it all without working a single day on the floor of my business, my sole job is to empower my employees and stay focused on the overall vision of the company, which is what I’m best at and what no other person can do the way that I can. For a decade of my life, which equals exactly ⅓ of my life (I just turned 30) I have been Chelsea of Chelsea’s Boutique. I’ve been the lady who owns a clothing store. But what I have learned, what I have to share with you is far beyond clothes and how to run a successful boutique. What I have to share with you is so much deeper. What I have to share with you is underneath the clothes. I am so incredibly excited to start this journey and to have you along with me. Starting a podcast has been on my #4 goal list of my top 25 goals I want to accomplish in my lifetime. My action item for you this week? What’s sitting on your #4 list? What’s holding you back from accomplishing your goals? I want to hear from you! Take a screenshot of this podcast, upload it to Instagram or Facebook with the tag @underneaththeclothes. Maybe I’m just the person to help keep you accountable or to give you the push you’ve been needing. Sign up for my FREE weekly newsletter where you'll get exclusive access to each episode's actionable PDF! Sign up here >> http://eepurl.com/gdbPkP Know of a woman entrepreneur who wants to take control of her business? Feel like this podcast resonated with you? I’d love for you to share this with a friend, or two. Together, we can help entrepreneurship become a topic that gets talked about more often and our failures get celebrated! Quote of the week: The world has enough women who live a masked insecurity. It needs more women who live a brave vulnerability. - Ann Voskamp Follow me on Instagram & Facebook @UnderneathTheClothes