When you create for a living, inspiration can sometimes feel like a moving target. Whether it's for podcasts, courses, or client projects, there's this quiet pressure to keep showing up with fresh ideas.

But inspiration isn't magic; it's consistency. It's something you can nurture, protect, and make space for. In this episode, I'm sharing how I stay inspired across everything I do as a creator, an educator, and a strategist, and how you can create your own systems for creative flow that actually last.

How I Keep Creativity Flowing

Start with Curiosity

For me, inspiration begins with curiosity. I'm naturally someone who asks questions and studies how people do things: how they market, connect, and create experiences. That curiosity keeps my creative brain active because I'm always learning and observing.

When I see something clever, I don't copy it. I ask, How could this work for the business owners I teach? That simple shift of looking at the world through a lens of curiosity and possibility keeps ideas coming consistently.

Give Your Brain Breathing Space

Inspiration doesn't thrive in chaos. When every moment of your day is filled with meetings, emails, and deadlines, creativity has nowhere to land.

Some of my best ideas arrive when I'm walking, drinking coffee, or driving. These are moments where my brain is free to connect the dots. Those pauses aren't wasted time, but they're productive creation time. By allowing space for your mind to wander, you open the door for real inspiration to appear.

Protect Your Creative Time

As business owners, we often prioritise everyone else's needs and forget to protect our own creative energy. I've learned, often the hard way, that creativity can't survive burnout.

Now, I block out regular "idea playtime" each week. No meetings, no deadlines. Just me, my notebook, and a coffee. Some days it leads to brilliant plans. Other days, it's a quiet reflection. The point isn't productivity, but permission to give yourself the time and space to think freely.

Find Inspiration in Others

Teaching and mentoring have always been huge sources of inspiration for me. Whether it's a client challenge, a student question, or a workshop moment, I often find new ideas while helping others.

Many of my courses, podcasts, and even my upcoming book were born from conversations with business owners who needed clarity or encouragement. Those moments remind me that creativity isn't just about coming up with new ideas. It's about responding to real needs with fresh thinking.

Keep Refining How You Teach

As an educator, repetition could easily dull creativity, but I use it as practice. Every time I explain a concept, I challenge myself to make it simpler, more relatable, or more engaging.

This habit not only keeps my workshops fresh but also pushes me to find new ways to connect with my audience. The process of refining how I teach is creativity in action.

Strategy Fuels Creativity

A lot of people think strategy and creativity are opposites, but I see strategy as creativity's anchor. It gives ideas structure and purpose.

When I know the "why" behind what I'm creating, inspiration becomes focused instead of scattered. Strategy keeps creativity grounded so it can grow into something meaningful and useful.

Community and Connection

Nothing fuels creativity like being around other creative people. Whether it's co-working sessions, live workshops, or casual chats in The Ideas, Impact & Marketing Circle, I'm constantly inspired by the ideas and energy of others.

Community keeps me accountable, sparks new perspectives, and reminds me that inspiration is contagious. The more you share it, the more it grows.

Key Takeaway

Inspiration isn't luck. It's a habit, one you build through curiosity, reflection, connection, and discipline. When you give yourself permission to pause, protect your creative time, and surround yourself with people who spark ideas, staying inspired becomes second nature.

Your Next Step

Set aside one hour this week for pure creative time. No agenda. No deliverables. Just space to explore, doodle, daydream, or note ideas.

Pay attention to what comes up when you stop chasing inspiration and start allowing it. The magic often appears when you finally make room for it.

Resources to Help You Spark New Ideas

The Ideas, Impact & Marketing Circle

Your go-to space for creative growth and accountability. Inside the Circle, you'll find templates, strategy sessions, live workshops, and a supportive community to help you plan, create, and keep your ideas in motion.

The Marketing Tree (Coming Soon)

I'm currently working on my new book about rethinking marketing as a growing ecosystem rather than a rigid funnel. It's all about shifting perspective, nurturing sustainable growth, and creating marketing strategies that truly connect.

While it's on its way, you can start exploring the concept right now with the Progress Colouring Tracking Tree, a creative, visual tool to help you track progress, celebrate milestones, and see your growth take shape one branch at a time.

Get It Done Together

Join my monthly co-working and accountability sessions, designed for business owners who want to focus, finish projects, and stay connected. It's the perfect environment for creative momentum and meaningful progress.

Join the Business Business Business Community

Connect with a vibrant network of business owners sharing ideas, experiences, and solutions. It's a great place to stay inspired and collaborate with like-minded thinkers.

Book a 1:1 Discovery Call

If you'd love to rediscover your creative energy or need support building systems that make space for inspiration, book a discovery call with me. Together, we'll design a rhythm that fuels both creativity and results.

Enjoyed this episode? Share it with another creator or educator who's feeling stuck and could use a spark of inspiration.

And remember, inspiration isn't something you wait for. It's something you create. When you give it time, space, and curiosity, it always shows up right when you need it most.

Highlights

• 00:00 Staying Inspired as a Content Creator

• 01:12 The Role of Curiosity in Creativity

• 02:00 Creating Space for Ideas to Breathe

• 02:48 The Importance of Taking Breaks

• 04:29 Finding Inspiration in Teaching and Clients

• 07:07 The Power of Strategy in Creativity

• 08:16 Community and Collaboration

• 09:04 Treating Inspiration as a Practice

Resources Mentioned in the Episode

• Canva

• ChatGPT

• Gemini