The Brand Called You

Namrata, Founder, Keemiya Creatives; Founder, Bookbots India

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Namrata, Founder, Keemiya Creatives; Founder, Bookbots India
  • Namrata is the founder of Keemiya Creatives, which is a literary consultancy.
  • She’s also the founder of Bookbots India, which is an initiative bringing transparency to publishing and book marketing.
    • Podcast
    Overview

    Namrata, founder of Keemiya Creatives and Bookbots India, shares her powerful transition from investment banker to literary trailblazer. From battling health scares to reshaping book marketing and publishing transparency, her story inspires every aspiring author to own their voice, brand, and strategy.

    00:35- About Namrata
    • Namrata is the founder of Keemiya Creatives, which is a literary consultancy.
    • She’s also the founder of Bookbots India, which is an initiative bringing transparency to publishing and book marketing.
      • 09:19- What myths do authors have about publishing in India?
      • Getting published is the finish line. Many believe publication is the end goal, but it’s just the beginning of a longer journey.
      • Publishers handle all marketing, In reality, most of the marketing responsibility falls on the author.
      • A good book sells itself. Without strategy and consistent effort, even great books won’t sell.
        • 16:21- Can AI tools truly empower authors?
        •  AI helps with tasks like drafting, strategizing, and research, saving time and energy.
        • Authors can use AI for captions, content planning, and personalized marketing strategies.
        • AI delivers faster, more focused results than generic web searches, aiding deeper storytelling.

          • RESOURCES:

          Learn more about Namrata: LinkedIn

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          Profile
          • Namrata is the founder of Keemiya Creatives, which is a literary consultancy.
          • She’s also the founder of Bookbots India, which is an initiative bringing transparency to publishing and book marketing.

            • The post Namrata, Founder, Keemiya Creatives; Founder, Bookbots India first appeared on TBCY.

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