Native Touch announced its acquisition of The Podcast Exchange (TPX) today for an undisclosed sum. 

The acquisition is strategically timed to capitalize on the significant and accelerating growth of podcast listenership in Canada, which has seen a 19% year-over-year increase, now encompassing over 7 million monthly listeners (46% of Canadian adults). Post-acquisition, TPX will continue to operate as a standalone brand, preserving its market identity while leveraging Native Touch's operational support and innovation framework to scale its operations. This move positions the combined entity to offer enhanced value to brands and publishers by connecting them with highly engaged Canadian audiences through a vital and expanding media channel.