Nauti Nerds

Eight years thrown into the deep end of business—freelancing, steering an agency, juggling a team, and battling cash flow storms. It’s been a wild, bruising ride, with falls that hit harder than any textbook lesson. Perfection’s a trap that’ll freeze you, saying “no” to bad clients keeps you sane, and operations trump slick marketing every time.

Nobody’s got it all figured out, polished or not. My lifeline? A tight circle of fellow hustlers who get the isolation—one even landed me a massive client over late-night drinks. In this episode, there’s no polish, just raw truth about the chaos of building something real: how to spot the clients that’ll drain you, why solid operations are your backbone, and how a network can pull you through the grind. If you’re slugging through your own business mess, maybe my story can spark something.

Nauti Nerds is produced by Urban Podcasts.

Picture me in London, juggling auditions while getting by on a few hundred quid from social media gigs—slinging posts on Instagram and Facebook to pay the rent. Then, in a gut-punch moment, I ditched the stage, sacked my agent, and bet everything on those scrappy side hustles. What started as a desperate cash grab exploded—half by dumb luck, half by diving into skills I had no right messing with, like cobbling together websites. (Pro tip: hire someone for that; I barely survived.)

In this episode I share the unfiltered scoop on how I stumbled from freelancing to running a full-blown agency. I’ll break it down: I tapped freelancers to expand the game—web design, SEO, the works—without faking expertise I didn’t have. That chaos somehow spawned a tight crew of 24 geeks. This isn’t a glossy fairy tale; it’s real, messy, and all about forging client bonds that last.

Nauti Nerds is produced by Urban Podcasts.

Think you’ve got SEO sussed? What if I told you some of the advice you’re swearing by is pure nonsense?

In this episode, I’m tearing into the wild world of SEO myths that I keep hearing on discovery calls—stuff clients have been fed by other agencies or those loudmouth YouTube gurus. We’re talking 2025 realities here, and I’m stripping away the jargon to show you what actually gets your website climbing the ranks. From the old chestnut that more keywords mean better results, to the daft idea that SEO’s a one-and-done job, I’m calling time on these outdated tales. Better yet, I’m dishing out practical, no-fluff tips to sort your strategy—think quality over quantity and keeping Google happy without losing your mind.

So, are you ready to cut through the noise and get your site where it deserves to be?

Nauti Nerds is produced by Urban Podcasts.

Scared of SEO? Don’t be. In this episode, I’m spilling three dead-simple tricks to boost your small business website—no big budget or agency required.

• Google My Business: Your local SEO sidekick—think of it like a neon sign screaming, “Hey, we’re open!”
• On-Page SEO: Pick one killer keyword per page—like “best bakery in London”—and weave it in smooth.
• Content That Slaps: Ditch the blah-blah-blah. Write stuff people actually want to read—AI can pitch in, but your vibe seals the deal.

Start small, keep it real, and leave the competition wondering what hit ‘em.

Nauti Nerds is produced by Urban Podcasts.

Wondering if your business really needs a CRM? It’s a big question, and one that could totally transform the way you work. In this episode, I’m breaking down why CRM systems, like HubSpot, are absolute game-changers for small businesses – but are they the right fit for you?

I’ll show you how a CRM can keep your sales team on track, organize your data, and turn customer interactions into smoother, more personalised experiences. We dive deep into how HubSpot tracks everything from leads to project delivery, and why it’s our top pick. Plus, I’ll give you a peek at other options like Zoho and Monday.com, and share when a CRM might not be the best move for your business.

Whether you’re running a small business or looking to scale, this episode will help you figure out if a CRM is the secret weapon your business needs.

Nauti Nerds is produced by Urban Podcasts.

Stuck trying to choose between SEMrush and Ahrefs for your SEO strategy? You’re not alone! In this episode, I’m diving into a head-to-head showdown between these two powerhouse tools, breaking down everything you need to know to make the best choice for your business.

First, we’ll explore SEMrush’s extensive features, from its seamless PPC data integration to its in-depth competitor analysis. If you’re looking for an all-around SEO tool, this one’s a heavy hitter. Then, we’ll take a closer look at Ahrefs, with its laser-focus on backlinks and more budget-friendly pricing.

Whether you’re a small business owner or working with a larger agency, I’ll help you figure out which platform is the best fit for your unique needs. You’ll get the inside scoop on each tool’s strengths, weaknesses, and how they can take your SEO game to the next level.

Nauti Nerds is produced by Urban Podcasts.

How do you keep moving forward when things aren’t going as planned in your business? In this episode, I share my thoughts on the highs and lows of entrepreneurship, including the tough moments that make you question everything. I talk about dealing with slow months, personal life disruptions, and the reality of running a business.

I share how not every month or quarter will be perfect, and that’s okay. With honest insights, I cover the pressures of being a business owner, why it’s important to stay grounded, and the strategies I’ve used to bounce back.

Nauti Nerds is produced by Urban Podcasts.

How can you make the most of your LinkedIn profile to boost your business and personal brand? In this episode, I share my top tips and strategies for optimising your LinkedIn presence, helping you build meaningful connections and increase leads.

From crafting a compelling headline to optimising your bio, I share how you can stand out on LinkedIn. The episode highlights the importance of personalised content and why it’s crucial to maintain authenticity while connecting with potential clients or partners. You’ll also learn how recommendations can work in your favour, giving you social proof that enhances your credibility.

Whether you’re new to LinkedIn or looking to maximise its potential, the episode covers actionable advice on building a profile that reflects your personality and expertise, all while avoiding the use of automation or gimmicks.

Nauti Nerds is produced by Urban Podcasts.

In this episode, I reflect on the highs and lows of 2024 and share what’s coming up fr Nautilus in the new year. From hiring an operations manager to expanding our services, I share the moves that have helped us grow, streamline, and set ourselves up for even more success in 2025.

I also dive into the new initiatives we’ve launched, like our digital PR service, and how feedback from our clients has been a key part of refining what we do. With exciting plans in the pipeline, I share what lessons I’ve learned and how I’m focusing on work-life balance while scaling up.

If you’re looking to get inspired and think about what your own business could achieve in 2025, I have you covered.

Nauti Nerds is produced by Urban Podcasts.

How can you build trust with your website visitors and turn them into loyal customers? In this episode, I dive into five essential strategies for increasing your website’s credibility and improving conversions. From securing your site with an SSL certificate to showcasing social proof, I explore the key elements that can make a significant difference in how your audience perceives your business online.

I share practical tips on adding client testimonials, integrating social media feeds, and providing transparent privacy policies that instil confidence. You’ll also learn how to optimise your website’s appearance, ensuring it looks professional and trustworthy. Finally, I touch on the importance of having clear contact information and accessible communication channels to foster engagement and ease potential customers’ minds.

Nauti Nerds is produced by Urban Podcasts.