In this thoughtful and relatable episode of True Power, I’m joined by Mark Williams, founder of Quigly Cyber, longtime co-working buddy, and all-around generous human. Mark’s career spans decades in emerging technology, from Apple to AI to cybersecurity—though he doesn’t consider himself a “tech guy,” but rather a businessperson who loves to help others.

Our conversation dives into the often awkward intersection between authenticity and business development. Mark shares the discomfort he feels when navigating deep, meaningful conversations that then need to shift into a pitch for his cybersecurity services. It’s a real, raw look at the challenges of staying true to yourself while also running a business.

We explore the grey area between being uncomfortable and being inauthentic, the parts of ourselves we evolve out of as we grow, and the invisible pressure to “puff up” or perform in professional spaces. Mark also reflects on the importance of helping others, the evolution of leadership, and the humbling wisdom of an 85-year-old stranger who reminded him (and now us) that we’re always learning.

If you’ve ever struggled with blending friendship and business, or felt that internal tug-of-war between who you are and who you think you should be—this episode will speak to your soul.

Timestamps:
02:00 – Mark’s journey through emerging technology and the mission behind Quigley Cyber
05:30 – The rising threat of cybercrime for small businesses
07:00 – Why helping others is at the core of Mark’s work
10:00 – The awkward pivot from friendship to business pitch
14:00 – Can we be uncomfortable and still be authentic?
20:00 – What it means to “puff up” and why it’s not the answer
23:00 – Cassie and Mark reflect on their own leadership evolution
30:00 – A beautiful story about learning from an unexpected teacher

If you’re navigating the tricky balance between connection and commerce, or questioning how to lead from a place of integrity, this conversation is one to savour.

Here are the links to Mark's LinkedIn profile and website:

https://www.linkedin.com/in/markwilliamsmelbourne/

https://www.quigly.com.au/

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Authentic leadership is tricky business but you don't have to go it alone.

I love supporting leaders to stay connected to their deepest selves so they can activate their highest potential and serve the greatest good.

Learn about my coaching packages here: https://www.self-fidelity.com/coaching