Navigating Business

Navigating Business

By Navigator BookkeepingBusinessEntrepreneurshipMarketing
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Navigating Business episodes

  • Navigating Purpose Driven Brand Identity, Powerful Messaging, and Strategy With the Founder & CEO of Made Manifest Brands Emily Positano

    Emily joins us to share how the use of an authentic, purpose-driven brand identity can effectively grow your business while serving as a north star for small business owners looking to define everything from their core values to their ideal demographics, reminding listeners that up to 80% of customers are looking for brands that not only solve their problems but contribute to solving global problems.
    Learn more about Emily at: https://fox-krill-63h3.squarespace.com/ or https://www.linkedin.com/in/emilyfagerholm/

    24 min
  • Navigating Authentic and Effective Storytelling Based Marketing With The CEO of Story On Media Seth Silvers

    Seth joins us to share how an epiphany during a Super Bowl commercial inspired him to explore then execute authentic, story-focused marketing strategies and how the use of sincere, strategic, and simplified stories can create a greater and more lasting brand impact than even the biggest budget advertising campaigns. 
    Learn more about Seth at: https://www.linkedin.com/in/seth-silvers-912a7989/ or https://www.successwithstories.com/

    25 min
  • Navigating Business Structure, Tax Liabilities and Business Entities with Business Attorney Dan Granquist

    If you're curious about your business structure or entity type, this is the episode for you and you should be curious. Your business structure can save or cost you thousands in tax costs. Dan is the owner of Granquist Law Firm and joins us to share his wealth of legal knowledge for entrepreneurs and small business owners. Dan helps to walk us through some of the key mistakes that small business owners make when setting up their new ventures while unpacking some fundamental differences in how businesses are structured.
    Learn more about Dan at https://www.linkedin.com/in/danielgranquist/

    25 min
  • Navigating Digital Marketing, Web Design, and Entrepreneurship with Jeremy Greenberg

    Jeremy joins us to discuss his background in the hospitality industry, growing up in an entrepreneurial family, the importance of first impressions, co-hosting the Restarting America podcast, digital marketing, building websites, and putting his team members in position to thrive by utilizing their superpowers!

    You can learn more about Jeremy at https://www.linkedin.com/in/jeremy-greenberg-5939752b/ or https://97switch.com/

    18 min
  • Navigating Profitable Marketing Strategies, Coaching Tips, & Improved Messaging with Gary Johnson

    Gary Johnson, CEP of J2 Marketing Consultants, puts his 20 year of Sales & Marketing experience into action, helping attorneys get more clients, even if they dislike marketing and selling. Gary shares how to find the right coach for you, tips for pulling out effective messaging, and strategies to start implementing to increase the profitability of your marketing strategies. You can learn more about Gary at https://www.linkedin.com/in/j2marketingconsultants/ or https://j2marketingconsultants.com/

    22 min
  • Navigating Leadership, Processes, & Delegation with Megan Robinson

    Leadership is essential, that's not breaking news, but what is leadership and how can entrepreneurs become effective leaders? Megan Robinson joins the podcast and shares on leadership vs. management as well as defining what leadership actually is and how entrepreneurs can grow their leadership abilities. She also talks the importance of processes, delegation and more.
    You can learn more about Megan and her leadership insights at eleaderexperience.com or https://www.linkedin.com/in/tritcak/

    24 min
  • Navigating STRATEGY (marketing, hiring, & niche) with Brendan Flanigan

    Brendan Flanigan talks strategy. Do you have a process and a plan for each part of your business? Brendan talks specifically about marketing strategy, hiring and HR strategy (hiring, retention, employee motivation) , as well as thinking through niches, both to attract and repel prospective clients. This is one valuable episode for entrepreneurs. Brendan is the owner of SmarkLabs, an agency specializing in marketing strategy and all things digital marketing. You can learn more about him at https://www.linkedin.com/in/flaniganbrendan/ or https://www.smarklabs.com/

    22 min
  • Navigating Switching Hats, the Essentials of A CCO, & WFH Boundaries with Dan Fietsam

    Dan Fietsam shares what a CCO brings to a business, how best to "switch hats" (literally and figuratively) as a entrepreneur and some great tips on how to make working from home (WFH) a productive and healthy work environment. Dan is the CCO of The Lotus Coterie and has a huge amount of creative experience with multiple agencies and businesses. You can learn more about Dan at https://www.linkedin.com/in/danfietsam/ or https://lotuscoterie.com/

    23 min
  • Navigating Video Marketing, Entrepreneurial Flexiblity & Looking Busy with Tom Brown

    Tom Brown is a master of video and he shares why you need to start using it in your business, no excuses! Even better, he gets into why it's not expensive, or difficult, to look professional and importantly, look busy to your customers. Tom is the managing director of Innova Digital and has a great story of entrepreneurship. He's a former DJ, studio owner, car detailer, and now creates videos for a variety of businesses including many in the fields of fitness and e-commerce. You can learn more about Tom at https://innovadigitalgroup.com/or https://www.linkedin.com/in/thomas-brown-a678b2150/

    25 min

About Navigating Business

From the publisher's feed

Navigating Business jumps into the complicated but limitless world of business ownership We interview stakeholders from a variety of industries, backgrounds and positions learning what's worked, what…