Canada has long called itself “the North.” Now is the time to seize the economic opportunities so long unsupported in the country’s true North: Nunavut, the Northwest Territories, and the Yukon. Sima Sahar Zerehi knows first-hand that building relationships is the key to delivering interconnected and impactful major infrastructure projects in Canada’s North. In this episode of the Master Builders series, the Chief Executive Officer of the Arctic Opportunities Group shares the fortuitous route that led her to leadership in what she considers the country’s most promising region.
Exuding passionate belief in Canada’s future, Sima unpacks how Arctic sovereignty conversations and renewed federal funding are shifting the narrative from untethered announcements to real, strategic projects that create jobs, unlock corridors, and signal Canada’s commitment to expanding “coast to coast to coast”. The way to success, however, differs from traditional major infrastructure approaches. Sima emphasizes that Inuit and Indigenous organizations in the North are vital partners from beginning to end, not simple stakeholders. Builders who want to expand into this largely untapped region need to start with relationships, respect that communities have already identified their priorities, and structure partnerships that create direct local benefits, not just revenue they can take with them when they leave.
Riccardo, Shormilla, and Sima’s conversation explores the need for right-sized business models that account for the timeline, cost, and local focus unique to Northern infrastructure projects. The creative and community-driven approach that Sima champions holds enormous promise, for both Canada’s True North and the provinces to the south.
Key Takeaways
- The importance of relationship-building and community consulting when working with Arctic organizations;
- How the North’s unique selection criteria keeps the focus on local economic growth;
- What we can learn from other Arctic nations, like Greenland;
- The significant impact of Nunavut’s four upcoming infrastructure projects;
- How shifting our perspective of Indigenous peoples from victims to resilient innovators will elevate Canada as a whole.
Quote:
- “The attention to the Arctic is an attention to Canada as a country that expands coast to coast to coast.” - Sima Sahar Zerehi
The conversation doesn’t stop here—connect and converse with our community via LinkedIn:
- Follow Navigating Major Programmes: https://www.linkedin.com/company/navigating-major-programmes/
- Read Riccardo’s latest at www.riccardocosentino.com
- Follow Shormila Chatterjee: https://www.linkedin.com/in/shormilac/
- Follow Riccardo Cosentino: https://www.linkedin.com/in/cosentinoriccardo/
- Follow Sima Sahar Zerehi: https://www.linkedin.com/in/sima-sahar-zerehi-14708520/