The Tech Trek

Navigating the CTO role


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In this episode of The Tech Trek, host Amir Bormand chats with Dana Lawson, CTO at Netlify, about the complexities and nuances of stepping into a CTO role. They dive deep into the challenges of leadership, career progression, and aligning technical and business objectives. Dana shares her journey from a director role to CTO, emphasizing the importance of self-awareness, adaptability, and building relationships within and beyond the organization.

Key Takeaways:

  • Rethinking Career Success: Success in technology isn’t about chasing titles; it’s about finding fulfilling roles that align with personal and organizational goals.

  • Balancing Business and Technology: As you move up the ladder, the focus shifts from technical execution to strategic alignment with business goals.

  • The Power of Vulnerability: Embracing vulnerability and asking for help fosters growth, collaboration, and team trust.

  • Building Strong Relationships: Strong partnerships across teams, especially with finance and sales, are critical for CTO-level success.

  • Episode Highlights:

    [00:00] Introduction

    • Dana shares her role at Netlify and the platform’s mission to streamline web development for engineers.

    • [01:00] Is the CTO Role the Pinnacle of Success?

      • Dana discusses societal pressures to climb the career ladder and why the CTO title isn’t the ultimate measure of success.

      • [04:00] The Role of Directors in Organizations

        • The unique impact and gratification that come with the director role versus higher executive positions.

        • [07:00] Transitioning to the CTO Role

          • Key skills Dana developed during her career that became critical as a CTO, including business acumen and data-driven decision-making.

          • [11:00] Balancing Strategy and Execution

            • How Dana balances being a strategic leader while staying connected to the technology and product teams.

            • [13:00] Vulnerability in Leadership

              • Why it’s essential to ask for help and leverage networks to overcome challenges in leadership roles.

              • [17:00] Bridging Gaps with Business Teams

                • Building trust and learning the language of finance and sales teams to align technical goals with business outcomes.

                • [20:00] Advice for Aspiring CTOs

                  • Dana shares advice for senior engineers and directors looking to transition into executive leadership.

                  • Listen to Learn:

                    1. How to navigate career progression in tech without succumbing to societal pressures.

                    2. Why understanding the workflows of non-technical teams is crucial for senior leaders.

                    3. How vulnerability and openness can enhance your effectiveness as a leader.

                    4. This episode offers invaluable insights for aspiring tech leaders or anyone looking to understand the dynamics of transitioning to executive roles. Dana’s experience and candid reflections provide a roadmap for navigating challenges and fostering meaningful impact in the tech space. Don't miss out!


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