In this engaging interview with Alex Ortiz, we explore the dynamic relationship between marketing strategy, tactics, and organizational culture, all within the context of the rapidly evolving AI landscape. Discover why a balanced approach is crucial for success in modern marketing, and gain valuable insights on how AI is shaping the future of the industry.

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00:00 Intro

00:54 How Experience As a Mechanical Engineer Led to Being a Marketing Leader

02:50 The Importance of Identity in Alex's Approach

6:59 What Every Startup CEO Should Know About Marketing

13:21 Great Marketing Takes a Village

19:25 What is the Next Phase of AI?

25:33 Outro