The Advertising Forum by Marketecture

Navigating Today's Complex News Cycle


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In the first episode of our new series, "Transparency", sponsored by DoubleVerify, we tackle the challenges of advertising in today's fast-moving and often polarizing news cycle.

Jeremy Bloom and AdTechGod(™) are joined by Sarah Caputo, Chief Digital and Marketing Officer at Envisionit, who shares her insights on protecting brand safety amid global conflicts, election-year tensions, and the rise of misinformation.

Learn how verification tools, ethical supply strategies, and collaboration across the digital news ecosystem can boost transparency and trust while supporting credible news outlets.

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The Advertising Forum by MarketectureBy AdTechGod and Jeremy Bloom