NBSO Lyon | South East France Podcast - Business Horizons

NBSO Lyon | South East France Podcast - Business Horizons

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NBSO Lyon | South East France Podcast - Business Horizons episodes

  • Semicon and Quantum ecosystems in Grenoble
    In this episode of our 'NBSO Lyon Business Horizons' podcast, we travel to Grenoble to speak with Céline Jullien from Invest in Grenoble Alpes, where she focuses on international relations, quantum technologies, semiconductors, and energy. Céline shares what makes Grenoble one of Europe’s most distinctive deep-tech ecosystems — combining a long-standing culture of science, industry, and collaboration with growing momentum in semiconductors, quantum, and advanced technologies.
    We explore how Grenoble connects research with industrialisation, where new technologies are moving closer to market, and why the region is increasingly relevant for Dutch companies active in semiconductors, photonics, quantum, and energy. Céline also reflects on the complementarities between the Dutch and Grenoble ecosystems, the importance of building local relationships, and why being physically present remains key to creating trust, partnerships, and new business opportunities in France.
    About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and
    experiences in South East France. It is an initiative of the Netherlands
    Business Support Office (NBSO) in Lyon. As part of the Dutch
    governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon
    offers free support to Dutch entrepreneurs aiming to establish or expand
    their business in South East France.
    For more information about how NBSO Lyon | South East France can support
    you or to schedule an introductory call, email us at [email protected].
    Stay updated on business developments in South East France – follow us
    on LinkedIn.
    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon
    22 min
  • New Season (2026 Ep. 1): Building High-Performance Systems - Lessons from Olympique Lyonnais
    In this opening episode of Season 2 of our 'NBSO Lyon Business Horizons' podcast series, we sit down in Lyon with Rick Cost, (Dutch) Performance Director at Olympique Lyonnais. From his move from the U.S. to one of France’s leading football clubs, Rick shares how high-performance structures are built at the top level of sport — and what this says about OL’s ambition and Lyon’s growing attractiveness as a sports hub.
    We explore the strengths of the region’s sports ecosystem, where it still needs to grow, and where opportunities lie for international — including Dutch — companies in sport, performance, and innovation. Drawing on his experience in elite clubs (Feijenoord Rotterdam, among others) and Olympic environments, Rick also reflects on what major events like the Winter Games 2030 require behind the scenes, and what it takes to create lasting impact. About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and
    experiences in South East France. It is an initiative of the Netherlands
    Business Support Office (NBSO) in Lyon. As part of the Dutch
    governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon
    offers free support to Dutch entrepreneurs aiming to establish or expand
    their business in South East France.
    For more information about how NBSO Lyon | South East France can support
    you or to schedule an introductory call, email us at [email protected].
    Stay updated on business developments in South East France – follow us
    on LinkedIn.
    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon
    28 min
  • Season Finale (Ep. 5): Leveling Up Global Communications from Lyon
    In this season finale of Business Horizons, we sit down in Lyon with Wouter van Vugt, Senior Director of Communications & Community Engagement EMEA at Bandai Namco Entertainment Europe. Wouter shares how global gaming communities are built from Southeast France, why events like EVO Nice highlight the region’s growing role in the industry, and how he leads international teams across cultures. We wrap up the 2025 season with lessons on leadership, creativity, and starting a career in gaming and creative industries. About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and
    experiences in South East France. It is an initiative of the Netherlands
    Business Support Office (NBSO) in Lyon. As part of the Dutch
    governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon
    offers free support to Dutch entrepreneurs aiming to establish or expand
    their business in South East France.
    For more information about how NBSO Lyon | South East France can support
    you or to schedule an introductory call, email us at [email protected].
    Stay updated on business developments in South East France – follow us
    on LinkedIn.
    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon
    23 min
  • Episode 4: Scaling Dutch HealthTech in France
    Guest: Anna Garrec, Healthcare Consultant
    Host: Fred Crouzet - Journalist
    How can Dutch medtech and e-health solutions successfully cross the French border?
    In this episode, we speak with Anna Garrec, a dynamic consultant and strategist helping digital health innovations scale internationally. With a background in law, business, and healthcare leadership, Anna shares her hands-on experience bringing Dutch solutions into the complex world of French healthcare.
    You’ll hear about:
    🔹 The first steps to take when entering France
    🔹 Regulatory and cultural challenges to prepare for
    🔹 How to build trust and partnerships in healthcare
    🔹 Future trends and opportunities in medtech
    Whether you're in health innovation or exploring the French market, this episode is full of practical insight. About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and
    experiences in South East France. It is an initiative of the Netherlands
    Business Support Office (NBSO) in Lyon. As part of the Dutch
    governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon
    offers free support to Dutch entrepreneurs aiming to establish or expand
    their business in South East France.
    For more information about how NBSO Lyon | South East France can support
    you or to schedule an introductory call, email us at [email protected].
    Stay updated on business developments in South East France – follow us
    on LinkedIn.
    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon
    18 min
  • Episode 3: Deep Dive in France’s Top Industrial region
    Guest: Damien Giroud, International Project Manager at Auvergne-Rhône-Alpes Entreprises
    What opportunities exist for Dutch entrepreneurs in one of France’s most dynamic regions?
    In this episode, we talk with Damien Giroud from Auvergne-Rhône-Alpes Entreprises — the regional economic agency dedicated to helping international companies grow and innovate locally.
    We explore how they support entrepreneurs, what makes this region attractive for Dutch businesses, and how to bridge the gap between innovation, industry, and local support networks.
    From soft landing programs to sector-specific opportunities — tune in for a practical guide to doing business in Southeast France. About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and
    experiences in South East France. It is an initiative of the Netherlands
    Business Support Office (NBSO) in Lyon. As part of the Dutch
    governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon
    offers free support to Dutch entrepreneurs aiming to establish or expand
    their business in South East France.
    For more information about how NBSO Lyon | South East France can support
    you or to schedule an introductory call, email us at [email protected].
    Stay updated on business developments in South East France – follow us
    on LinkedIn.
    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon
    20 min
  • Episode 2: Cross-Cultural Leadership in France with Madelijn Vervoord

    Guest: Madelijn Vervoord, Area General Manager at InterContinental Lyon – Hotel Dieu and Honorary Consul for the Netherlands in Lyon

    Madelijn Vervoord is Area General Manager at the InterContinental Lyon – Hotel Dieu and serves as the Honorary Consul for the Netherlands in Lyon. With extensive international experience in hospitality management and cross-cultural leadership, Madelijn offers valuable insights into navigating business dynamics in France. What are her experiences leading multicultural teams? How does she approach cultural integration and leadership challenges? Join us for an engaging conversation filled with practical advice, inspiring stories, and a deeper understanding of succeeding in the French business environment.

     

    About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and experiences in South East France. It is an initiative of the Netherlands Business Support Office (NBSO) in Lyon. As part of the Dutch governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon offers free support to Dutch entrepreneurs aiming to establish or expand their business in South East France.

    For more information about how NBSO Lyon | South East France can support you or to schedule an introductory call, email us at [email protected].

    Stay updated on business developments in South East France – follow us on LinkedIn.

    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon

    26 min
  • Episode 1 "Meet NBSO Lyon: Pioneering Dutch Business in France”

    Guest: Stefano Oosthof, Director | Chief Representative NBSO Lyon | South East France

    In late 2024, Stefano Oosthof took on the position of Director | Chief Representative at the Netherlands Business Support Office (NBSO) in Lyon | South East France. With over 20 years of entrepreneurial experience in business development and marketing strategy, he brings a wealth of expertise. From The Hague to Amsterdam, from Turin to Berlin… and now Lyon. What are his insights on doing business in France? What advice and challenges does he share? And how can the NBSO Lyon | South East France office support entrepreneurs? Discover it all in this inspiring episode.

    NBSO Lyon: Your partner for Business Growth in South East France

    The 'Business Horizons' Podcast is an initiative of the Netherlands Business Support Office (NBSO) in Lyon. As part of the global NBSO network, we support Dutch entrepreneurs with ambitions to succeed in South East France by providing free of charge first-line assistance. From our office in Lyon, we combine local expertise with access to an extensive international network in the region.

    About NBSO Lyon "Business Horizons"
    The Business Horizons podcast series explores business opportunities and experiences in South East France. It is an initiative of the Netherlands Business Support Office (NBSO) in Lyon. As part of the Dutch governmental organization RVO (Netherlands Enterprise Agency), NBSO Lyon offers free support to Dutch entrepreneurs aiming to establish or expand their business in South East France.

    For more information about how NBSO Lyon | South East France can support you or to schedule an introductory call, email us at [email protected].

    Stay updated on business developments in South East France – follow us on LinkedIn.

    Credits
    Podcast host: Fred Crouzet
    Podcast coordination: Astrid Laurans and Stefano Oosthof
    Podcast recording and editing: Supernatifs Lyon

    26 min

About NBSO Lyon | South East France Podcast - Business Horizons

From the publisher's feed

Are you a Dutch entrepreneur curious about growth opportunities in France? Which sectors offer the most potential, and what steps increase your chances of success? The NBSO Lyon | South East France 'Business Horizons' Podcast answers these questions and more.