NDUB with no Borders

Nathan adds another marketing extraordinaire guest to the show, Jason K Williams. Jason is a sought-after global speaker and founder of E2, a Shopify focused marketing agency that helps brand scale their revenues. Numbers wise, over the past couple years they've generated $100M+ in sales for 450+ clients.

Host: Nathan A Webster

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In part two of the customer journey, Nathan breaks down the customer journey lifecycle with the inclusion of goals. Two major components of any customer journey are how they receive the messages and interpret them. Hence, marketing and sales. Nathan brings in the Keller CBBE Model for a high-level operations plan of how they all coexist in a happy ecosystem of a profitable business.

In this new economy, too many businesses are operating without a customer journey. The customer journey is a critical pillar in an organization's marketing plan. In this first episode, Nathan breaks down the customer journey lifecycle and emphasizes the Keller CBBE Model.

Host: Nathan A Webster

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Nathan adds another guest to the Let's Talk Marketing Podcast family, Morgan Taylor. Morgan is the Co-Founder of Jolly SEO, a HARO (Help a Reporter Out) link-building service that helps businesses increase brand awareness, find their audience, and build their executives' authority online. Don't miss his 💎s.

Host: Nathan A Webster

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Podcast Sponsored by- https://letsconnectpnw.com/

In part two, creating a marketing plan, Nathan wants everyone to get surgical about their marketing strategy.

A marketing plan is crucial for businesses to: • define their avatar • segment their opportunities • set sales and marketing goals • clarify marketing objectives • allocate resources to a specific budget • measure progress and output • maximize return on investment (ROI)

Host: Nathan A Webster

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Podcast Sponsored by- https://letsconnectpnw.com/

One of the most unspoken pillars of marketing is a specific plan of how to do it called a marketing plan. Nathan suggests starting with their marketing strategy for any leader needing to increase their efficacy and sales. Hence, why a marketing plan is crucial for businesses to:

• define their avatar
• segment their opportunities
• set sales and marketing goals
• clarify marketing objectives
• allocate resources to a specific budget
• measure progress and output
• maximize return on investment (ROI)

Host: Nathan A Webster

LinkedIn | Instagram | Twitter | NDUB Brand

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Podcast Sponsored by- https://letsconnectpnw.com/

A common frequently asked question Nathan receives is, "what makes a business successful?" It's no secret. "Contacts leads to contracts." Hence, this podcast.

Host: Nathan A Webster

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Kent wanted to share his entrepreneurial journey. From an intern to an entrepreneur to a vice president. Kent's professional career has been a winding road. Listen to a couple of decades of Kent's positions and companies.

Host: Nathan A Webster

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In this edition of Let's Talk Marketing, Réland wanted to drop an essential diamond of strategy and planning. The tedious aspect of marketing. As marketing strategists, this is a quintessential component of a great business.

Host: Nathan A Webster

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Podcast Sponsored by- https://letsconnectpnw.com/

"Let's start the new year off with a word/theme that makes sense," says Nathan. "I have a great example because Sam Bankman-Fried jacked some stuff up."

FTX founder Sam Bankman-Fried: What to know about the ex-crypto exec

Sam Bankman-Fried lands in US after being extradited from Bahamas

Sam Bankman-Fried funded more than 90% of a leading DC ethics group's political arm in 2021

Host: Nathan A Webster

LinkedIn | Instagram | Twitter | NDUB Brand

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Podcast Sponsored by- https://letsconnectpnw.com/