In this episode, I dive into a transformative conversation with my husband that broadened my perspective and reshaped how I view my business. This discussion aligns perfectly with our podcast’s core theme: embracing your most authentic, magnetic self.

Operating from a place of “needing” often leads to desperation, rash decisions, and burnout. Unfortunately, many of us get trapped in this vicious cycle.

On the other hand, when we approach our goals and business from a place of genuine desire, we create a magnetic force that attracts opportunities and leads to sustainable success.

Why does this shift make such a difference? And how can you implement this powerful mindset change in your own business?

Join us as we unpack these crucial insights in this episode.

Key Takeaways:

• The core distinction between needs and desires and how it can transform your approach to business and life. 
• The power of using the needs vs. desires concept to make decisions in your day-to-day operations. 
• How to avoid the trap of desperation which can lead to unsustainable solutions in your business and a joyless life. 

Resources Mentioned:

• A Happy Pocket Full of Money by David Cameron Gikandi

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About the Host

Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 

Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.