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Netflix Viewership Rises 45%


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Netflix viewership rises 45%. Wow! We all need to get a life. TouchPoints released data that found that the amount of time on the site has increased as well. https://www.thedrum.com/news/2018/09/12/netflix-continues-grow-british-audience-live-tv-viewing-habits-decline

Market Research Society had their Operations Awards. Best Data Solution went to Walnut Unlimited and Best Support Service went to Liveminds. Congratulations to everyone who was recognized.

GfK MRI released 29 digital political segments. Advertisers can now target people by voting behavior, party affiliation, stance on social issues, and the like.

ADP Global Research, which collects feedback through their Voice 360 platform, partners with Feefo. Feefo partners with Google, Yahoo and Bing to collate review information and translate it into their own scoring system. Now ADP clients will be able to standardize their data into the Feefo rating system.

DRG releases their Oncology Clinical Trial Monitor which gives insight into clinical trials and opportunities within oncology.

Vision Critical adds text analytics and sentiment analysis to their Sparq insight platform. They have also launched an application and integration center which provides access to data from third parties.

Mike Billingsley takes on the role of global chief executive at OnePulse.

Interactive Advertising Bureau has promoted Michael Texidor to Vice President, Learning and Development and hires Breda O'Reilly to be the VP of Investment and Relations.

Nicole Matthews joins MiQ as VP of Marketing for North America.

MFour adds three new team members: Kanad Basu joins as a Data Scientist, Prince Mabandla as a Senior Software Engineer, and Kyung Lee as Controller.

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MRx NewsBy Jamin Brazil