This is your The Woman's Career Podcast podcast.
# The Woman's Career Podcast: Networking for Every Personality
Welcome back to The Woman's Career Podcast. I'm your host, and today we're tackling something that makes a lot of us uncomfortable: networking. Whether you light up in a room full of people or prefer one-on-one conversations, building a professional network is essential for your career growth. The good news? There's no single right way to do it.
Let's start with what networking actually is. It's not about working a room or collecting business cards. Networking is simply the practice of building genuine relationships with people in your field and beyond. According to research from Harvard Business Review, women face greater obstacles in establishing high-status connections compared to men, which makes intentional networking strategies even more critical for our advancement.
If you're an introvert, your natural strengths are your superpowers. You excel at listening and asking thoughtful questions. Instead of fighting who you are, lean into these gifts. The quality over quantity approach is your friend. Rather than trying to meet fifty people at an event, set a goal to have just three meaningful conversations. One deep connection is worth far more than a stack of business cards you'll never remember.
Here's where writing becomes your secret weapon. If you express yourself beautifully in writing, use that advantage. Thoughtful LinkedIn messages, engaging comments on industry posts, and even handwritten notes can start conversations that feel natural and energizing rather than draining. Some of the strongest professional relationships actually begin online before any in-person meeting ever happens.
For introverts, hosting your own intimate gatherings might sound counterintuitive, but it's incredibly powerful. When you control the environment, you set the pace. Organize quarterly lunch meetings for six to eight women in complementary businesses, or host virtual coffee chats with potential collaborators. You'll build stronger relationships in a setting where you feel comfortable.
Now, if you're more extroverted, your energy in a room is an asset. Embrace it. Make networking a daily habit, not just something you do at scheduled events. Every conversation in the elevator, the hallway, or your local coffee shop is an opportunity to build relationships. Your approach might involve attending multiple events and expanding your network upward by connecting with senior leaders who can mentor and sponsor you.
Regardless of your personality type, follow-up is where the magic happens. According to Elle Vate Network, the most important part of networking is actually what comes after the initial meeting. Build a simple system for staying in touch. Monthly check-in emails, sharing relevant articles, or making introductions between contacts keeps you top-of-mind without requiring constant energy investment.
Here's what matters most: create a quarterly networking plan that honors who you are. Maybe you attend one in-person event monthly but balance it with online community engagement. Perhaps you host gatherings instead of attending others' events. Monitor your energy levels and double down on what energizes you rather than what drains you.
Your network should support your business goals and strengthen your leadership presence. Whether you're building relationships one deep conversation at a time or energizing a room full of people, you're doing it right when it feels aligned with your authentic self.
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