In this episode, Jason Osborn sits down with David Amerland, founder of David Amerland Ltd, to explore how intuition, neuroscience, and human behavior shape effective decision-making in business. David shares insights from his work writing books on human behavior and technology, and guiding C-suite executives to apply that knowledge more effectively inside their organizations. Together, they dive into why trusting your instinct, understanding internal dynamics, and choosing the right path, even when it’s harder, are essential for sustainable leadership and growth.

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