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Lately, it’s been hard enough for us to keep our current donors engaged, much less put together campaigns to attract new supporters to our cause. But winning over new donors is vital to the health of your nonprofit. The key is to have a strategy that is as inexpensive as it is effective. That’s where the strategic new donor marketing funnel comes in.
By Cindy May5
1616 ratings
Lately, it’s been hard enough for us to keep our current donors engaged, much less put together campaigns to attract new supporters to our cause. But winning over new donors is vital to the health of your nonprofit. The key is to have a strategy that is as inexpensive as it is effective. That’s where the strategic new donor marketing funnel comes in.