Welcome back to Stories from the River! Broad River Retail's CEO and podcast host Charlie Malouf sits down with President and COO Manny Rodrigues to share a mix of personal updates and major company news. They kick off with some lighthearted banter about summer vacations, soccer coaching, and family milestones before diving into the exciting announcement.... of a new Ashley store opening in Easley, South Carolina!

The new Easley location will be Broad River's 5th overall store in the Upstate of South Carolina, joining Greenville, Spartanburg, Anderson, and Greenwood. And, the new Easley location will follow in the footsteps of Spartanburg, Anderson, and (soon-to-be-following-its-remodel) Greenville as another two-in-one, dual concept store as an Ashley Store & Outlet. Similar to Greenville, Spartanburg, and Anderson, which are all over 40,000 sq. ft., it will be one of Broad River's larger locations at 41,479 sq. ft. The new Easley location will be serviced by Broad River's Spartanburg Distribution Center, which not only serves the Upstate of South Carolina but also Broad River's two locations in western North Carolina (Arden & Asheville). The new store is expected to open as soon as this December or early 2026.

The conversation highlights the journey and strategy behind Broad River's growth, emphasizing how crucial it is to take a long-term, disciplined approach. They also reflect on the evolution of their presence in the Upstate region, touching on renovations, successful market entries, and the collaborative efforts between partners, landlords, and their Memory Makers.

The heart of the episode revolves around the upcoming Easley location—which will mark Broad River Retail's 35th store and further strengthen their footprint in South Carolina. Charlie and Manny express their enthusiasm about entering this vibrant, growing community with a freshly designed 7.0 Ashley Store & Outlet featuring a broad product mix, including the Ashley Luxe line and a best-in-class Sleep Shop. They underscore that such growth is only possible because of the dedication and excellence of their Memory Makers. As the company continues to expand—locally and even into Spokane, Washington—they invite listeners to be part of their journey, whether as a Memory Maker, customer, or partner, and encourage everyone to stay tuned for upcoming episodes, grand openings, and special events.

Read about the announcement: https://www.furnituretoday.com/furniture-retailer/broad-river-easing-into-easley-as-part-of-upstate-s-c-growth/

Watch this episode on YouTube: https://youtu.be/91cTlp3-exc

Visit https://www.storiesfromtheriver.com for more episodes.

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