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New To ATMs? Master This Lingo Or You'll Get Ripped Off. | ATM TALKS E0011
New to the ATM business and drowning in industry jargon? This episode is your essential decoder ring. We break down the critical lingo every operator MUST know—from IAD (Independent ATM Deployer) and off-prem vs. on-prem, to surcharge splits, vault cash, and cash turn.
We go beyond definitions and dive into the real-world math that determines your profit. We answer the biggest question: "What do I actually make per transaction?"
Key Takeaways:
• The precise breakdown of a $3.00 surcharge: how a 50/50 split with a merchant and paying a cash loader leaves you with a net of $0.50.
• Understanding "All-In Yield" and how to calculate your break-even point.
• Crucial operational terms: What is "float"? When is a machine "over vault" or "under vault"?
• Hardware basics: Cassette capacities (A1K vs. A2K), through-the-wall vs. lobby ATMs.
• Compliance 101: PCI, EMV, and the ongoing importance of anti-skimming devices.
• The operator's duty: Why providing cash access matters in an increasingly cashless society.
This isn't just a glossary. It's the financial and operational foundation you need to speak the language and understand the business before you place your first machine.
Chapters:
00:00 - Intro & The Importance of Industry Lingo
01:39 - Core Business Terms: IAD, Surcharge, Revenue Share, Anchor Location
02:30 - The Money: Interchange, All-In Yield, Chargebacks
03:08 - Cash Management: Vault Cash, Float, Load, Self-Vaulting, Cash Turn
04:33 - Hardware & Tech: Processors, Network Logos, Cassettes, Remote Monitoring
06:43 - Compliance & Security: PCI, EMV, Anti-Skimming
07:50 - THE BREAKDOWN: Net Profit on a $3 Surcharge
08:54 - Performance & Mindset: Monthly Transactions, Uptime, "Having the End in Mind"
10:43 - The Bigger Picture & How to Learn More
Subscribe to ATM TALKS for straightforward, actionable insights to launch and grow your ATM business. If this clarified the basics for you, let us know in the comments!
Connect & Learn More:
Website: https://mcatm.com/Instagram: https://www.instagram.com/maxcashatm/Phone number: 303-587-7459
#ATMBusiness #PassiveIncome #ATMOperator #Finance #SmallBusiness #Entrepreneurship #BusinessLingo #HowToStart #CashBusiness #FinancialFreedom
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By Max CashNew to the ATM business and drowning in industry jargon? This episode is your essential decoder ring. We break down the critical lingo every operator MUST know—from IAD (Independent ATM Deployer) and off-prem vs. on-prem, to surcharge splits, vault cash, and cash turn.
We go beyond definitions and dive into the real-world math that determines your profit. We answer the biggest question: "What do I actually make per transaction?"
Key Takeaways:
• The precise breakdown of a $3.00 surcharge: how a 50/50 split with a merchant and paying a cash loader leaves you with a net of $0.50.
• Understanding "All-In Yield" and how to calculate your break-even point.
• Crucial operational terms: What is "float"? When is a machine "over vault" or "under vault"?
• Hardware basics: Cassette capacities (A1K vs. A2K), through-the-wall vs. lobby ATMs.
• Compliance 101: PCI, EMV, and the ongoing importance of anti-skimming devices.
• The operator's duty: Why providing cash access matters in an increasingly cashless society.
This isn't just a glossary. It's the financial and operational foundation you need to speak the language and understand the business before you place your first machine.
Chapters:
00:00 - Intro & The Importance of Industry Lingo
01:39 - Core Business Terms: IAD, Surcharge, Revenue Share, Anchor Location
02:30 - The Money: Interchange, All-In Yield, Chargebacks
03:08 - Cash Management: Vault Cash, Float, Load, Self-Vaulting, Cash Turn
04:33 - Hardware & Tech: Processors, Network Logos, Cassettes, Remote Monitoring
06:43 - Compliance & Security: PCI, EMV, Anti-Skimming
07:50 - THE BREAKDOWN: Net Profit on a $3 Surcharge
08:54 - Performance & Mindset: Monthly Transactions, Uptime, "Having the End in Mind"
10:43 - The Bigger Picture & How to Learn More
Subscribe to ATM TALKS for straightforward, actionable insights to launch and grow your ATM business. If this clarified the basics for you, let us know in the comments!
Connect & Learn More:
Website: https://mcatm.com/Instagram: https://www.instagram.com/maxcashatm/Phone number: 303-587-7459
#ATMBusiness #PassiveIncome #ATMOperator #Finance #SmallBusiness #Entrepreneurship #BusinessLingo #HowToStart #CashBusiness #FinancialFreedom