Welcome to the Hinesight Marketing Podcast — your go-to show for startup founders looking to grow through content. In this intro episode, host Jon Hines breaks down what this show is all about: building content strategies that drive traction, attention, and revenue.

Whether you're launching a SaaS startup, bootstrapping a product, or trying to build an audience from scratch, this show helps you execute a Content-First Go-to-Market Strategy with clarity and consistency.

👉 In this episode, you’ll learn:

• Why most startups fail at content marketing

• What the "Content Launch Blueprint" actually looks like

• How founders can use content to drive sales, partnerships, and visibility

• What to expect from future episodes (interviews, strategy breakdowns, trend analysis)

🔔 Subscribe to get weekly episodes featuring content marketing breakdowns, trending startup news, and interviews with founders who are doing it right.