Veteran NHL broadcaster and former Sportsnet executive John Shannon joins Brenden Escott for an in-depth conversation on the state of the National Hockey League. They explore the league’s direction under Gary Bettman, potential expansion markets, challenges with officiating consistency, and how the NHL can better market its stars. Shannon also weighs in on the media landscape surrounding the sport, how broadcasts can evolve in the streaming age and what the next five years could look like for hockey’s top league. A must-listen for fans who want more than just the box scores.

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