This week, Jessie and Angela chat about why finding the right niche is vital for standing out in a crowded market and how to align it with your strengths and passions. By conducting thorough market research, you can identify gaps and specific problems that need solutions. It's essential to validate the niche's profitability and test the concept with some trial runs. Continuously adapting based on feedback and market changes ensures this is something you can do for years to come. Ultimately, a well-chosen niche can be the key to business success and personal fulfillment.

**ANNOUNCEMENT** After nearly 3 years, the Marketing Moms podcast is sunsetting. Thank you so much for the unwavering support, well-wishes, and memories. This has been the experience of a lifetime <3
It's coffee time!
Jessie & Angela

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• Check out past episodes at marketingmoms.co