In this episode I talk about having to niche yourself in the fitness industry whether you are a personal trainer or gym owner. A simple way to do this is to do a SWOT analysis of your local market and see what's out there. Make sure you stand out from the competition.

Niche yourself away from your competition.

This podcast is about setting yourself up for success when jumping into the fitness industry as either a gym owner or personal trainer or both. My name is Brad Williams and I have been an entrepreneur for over 10 years in the fitness industry. I have run 3 gyms here in Orange County, California, and have trained over 100 clients. My goal with this podcast is to help prepare someone before they even jump into the business.

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Niche yourself away from your competition.

Niche yourself away from your competition.