What do you do when the business that once lit you up starts to drain your energy? Nicole Stevenson has lived that journey, from selling art on the Venice Beach boardwalk to running a national clothing line, to becoming the founder of Craftcation Conference and Patchwork Show.

In this conversation, Nicole shares how to recognize when it’s time to pivot, why feedback (even from a tiny audience) is pure gold, and how shifting your mindset from selling to serving can transform the way you market yourself. We talk about what it takes to create a truly connected community, how to show your presence authentically on video, and why the path to a sustainable creative business is often messy, but always full of lessons. If you’ve ever wondered how to grow a creative career without losing yourself, this episode will inspire you to follow your soul, embrace change, and keep building with purpose.

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