<p>Syracuse University Falk College sport management professors Rick Burton and Dave Meluni discuss the latest developments in name, image, and likeness (NIL). In this episode, they welcome Bubba Cunningham, Director of Athletics at the University of North Carolina, and Donald Bruce, PhD, Professor and Director of the Boyd Center for Business & Economic Research and longtime Faculty Athletic Representative (FAR) at the University of Tennessee.</p>

Syracuse University Falk College sport management professors Rick Burton and Dave Meluni discuss the latest developments in name, image, and likeness (NIL). In this episode, they welcome Bubba Cunningham, Director of Athletics at the University of North Carolina, and Donald Bruce, PhD, Professor and Director of the Boyd Center for Business & Economic Research and longtime Faculty Athletic Representative (FAR) at the University of Tennessee.

<p>Syracuse University Falk College sport management professors Rick Burton and Dave Meluni discuss the latest developments in name, image, and likeness (NIL). In this episode, they welcome Bubba Cunningham, Director of Athletics at the University of North Carolina, and Donald Bruce, PhD, Professor and Director of the Boyd Center for Business &amp; Economic Research and longtime Faculty Athletic Representative (FAR) at the University of Tennessee.</p>

NIL Clubhouse - Episode #27

The NIL Clubhouse Podcast, hosted by Syracuse University professors Rick Burton and Dave Meluni, takes you inside the evolving world of Name, Image, and Likeness—where student-athletes become entrepreneurs, brands meet locker rooms, and the game goes far beyond the scoreboard. Hosted by industry insiders and storytellers, each episode breaks down the latest NIL deals, athlete branding trends, legal updates, and the business strategies reshaping college athletics.

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NIL Clubhouse - Episode #27

NIL Clubhouse - Episode #27

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