Mike and Izabela Russell are the founders of the New Media Europe conference. Mike is a new media audio guru and entrepreneur with a passion for podcasting, voice-overs and audio production. Izabela is an entrepreneur with a personal and professional passion for audio branding. They are the force that leads Music Radio Creative, a provider of custom audio for radio, podcasts, DJs and businesses.

Top Quotes from Izabela:

* “It's such an incredible way and such a unique way to build a community of very good followers.”

* “Community is the key.”

* “I think it's one of those emerging thoughts at the moment in new media—it's about the community.”

* “If you were to invite people to your living room… how would you treat them? You have to do the same thing if you are talking to them for any other new media channel.”

* “We didn't want to just find any speakers; we wanted to find an absolute expert in any new media field we thought was relevant to the conference.”

* “I had over 200 applications to go through to select just over 20 speakers we currently have.”

* “There will be magic that happens at that event.” [on why anyone should attend New Media Europe]

* “We are looking for the next thought leaders in the new media world in Europe.”

Top Quotes from Mike:

* “It's an excellent way to communicate directly with your audience or target client or customer.” [on businesses starting a podcast]

* “You can build that connection. People'll get to know, like, and trust you.”

* “We're very excited about all of this. It's a brilliant venue. Manchester's a great city; it's an international-level city.”

* “Plan a few days around the actual conference.”

* “We just made the most amazing friends in that space that we have met in our professional life, in our married life.” [on attending the New Media Expo in Nevada in 2013]

* “It's not just gonna be great for your business. It's gonna be great for you as a person.” [on why anyone should attend New Media Europe]

Resources:

* Periscope

* HubSpot

* Scott Smith – Daily Boost podcast

* The Ziglar Show

* The Tim Ferris Show

Key Timestamps:

* [spp-timestamp time=”00:32″] – Izabela looks back on the last few weeks and introduces the current episode

* [spp-timestamp time=”02:23″] – Mike's favourite new media tools

* [spp-timestamp time=”03:05″] – Mike on HubSpot

* [spp-timestamp time=”04:14″] – Izabela on using new media tools

* [spp-timestamp time=”04:50″] – Top podcasts that Izabela is listening to

* [spp-timestamp time=”06:58″] – Mike on why someone with a business should consider starting a podcast

* [spp-timestamp time=”07:50″] – Izabela on using podcasts to build a community

* [spp-timestamp time=”08:33″] – Mike and Izabela discuss some speakers that focus on community building

* [spp-timestamp time=”09:50″] – A run-through of the speakers at New Media Europe and where they are from

* [spp-timestamp time=”11:49″] – On getting a lot of value f...