New Media Europe Show

The future is here! From today you can book a non-stop flight from London to Perth. Qantas announced today that their Perth-London Heathrow tickets are now available to purchase. First flights will be departing on March 24, 2018. This route will be offered daily. This is officially the longest flight in the world.

17 Hours to Spare

Here is entrepreneurs guide to flying long haul. Instead of looking at it as the worst 17h of your life we offer an alternative approach to travel.

Meditate

First hour in any given flight is rather a waste of time. You have to watch the safety video (we don’t advise against – it is a 17h flight and if the plane goes down you better know what to do!), get settled and familiarise yourself with neighbours. It is unlikely that any food will be served in that time so my recommendation is to use this time to meditate. Make sure to have a decent pair of headphones (over the ears preferably!) and use an app such as Calm to destress after the airport experience and even potentially nap for an hour. This will give you a wonderful boost of energy you are going to need on that flight.

Write

It is time to get your shiny laptop out of the bag. Use the first 2h for a productive work. You can write a number of blog posts, make a list of podcast episodes you would like to record or start writing the first few chapters of your book. Perhaps there is a presentation you ought to start working on? Writing is the key – you want to squeeze out as much as possible out of your brain in this time. Having a good quality headphones and endless supply of good music (go for variety!) will guarantee a successful trip. No amount of screaming children will ruin your experience!

Eat and Stretch

You will likely have a number of meals on your journey. Lunch, dinner or breakfast. Make sure to use this time to MOVE as much as you can. Eating will not take you more than 15 minutes. Use the 45 to just walk up and down the plane, do stretches and try to be the one annoying passenger who chooses to do yoga in the crew hall space (who doesn’t want to do yoga in the air!?). I have always been nervous about jumping on the plane…

Podcast

After food I usually find it rather hard to focus. Try to find a good podcast to listen to or an audio book of something you wanted to read for a long time. Close your eyes and listen for an hour at a time. It will be relaxing and also will serve a good purpose of education – no amount of that time will be wasted. Going for more than hour risks less of an attention so try to space the time between your audio reads. I also advise against physical books on a plane. You never know what sort of lighting you will get but also you can be easily distracted by people moving about and doing silly things. Just close your eyes and actively listen. It may be worth to ask your neighbour to wake you up when the food trolly comes along.

Planning

If you have a continuous 17h of time to spare why not use it to make short, medium and the long term plans for your business. All you need is a pen, a piece of paper and your imagination. As entrepreneurs we usually complain of a lack of time to do the time consuming things. This is your golden ticket to have it done! On average I take 2 long haul flights a year – if I only focused I would have my years planned with a great detail by now 🙂

Inbox Zero

Some flights now enjoy internet connectivity. For a small fee you can connect online and simply do what everyone struggles with – grind till your reach inbox zero!

Food and Beverages

If you want to have a good flight and feel like at least half human when you land then follow those simple tips. Especially if it literally is the longest flight in the wor...

Mix That Creates Success: Season Finale with Izabela Russell

In this episode, after 40+ episodes, I share my reflections on the second season of New Media World. I talked about the many amazing entrepreneurs I was grateful to have on the show and what I have learned from them.

My guests on the show have shared many insights on success and I think on all of these collectively to come up with the mix that creates success. There are people who just got it right and become successful. Find out what I think these people have and why they make it.

I share my insights on the different types of entrepreneurs and my opinion on the different paths that an entrepreneur may take. Learn what I discovered about being a successful entrepreneur based on the experiences of my podcast guests.

Success is different for each guest I had on the show. Hear my take-aways from all of the episodes in this season of the New Media World Show.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Cesare Rocchi is a software maker, speaker and writer. He is currently working on Podrover. He blogs at Upbeat and he hosts the Cocoaconf podcast.

You may connect with Cesare by checking out the Podrover website or follow him on Twitter – @_funkyboy.

Discovering podcasts

Cesare discovered podcasts in 2004 when iTunes introduced the support for podcast. At that time, he didn't explore it by listening or starting one himself. He shared the story of what led him to guesting on various podcasts and eventually hosting his own podcast. Cesare also talked about his take on the relationship of podcasters to their audience and the usual personalities of podcasters.

Becoming an entrepreneur

According to Cesare, he is currently in transition phase. He likes building and creating things so much that he struggles with the business side of being an entrepreneur. We also talked about letting go of things that Cesare has built and hiring other people to help him in creating. He also shared the story of coming up with the logo for Podrover and where he sees himself in 5 to 10 years from now. For him, feeding his inner beast of being a creator will always be something that he does.

Cesare also shared his favorite podcasts to listen to: 99% Invisible, Reply All, The Pipeline, and The Podcast Method.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Ohana – Podcasting Family with Todd Cochrane

Todd Cochrane is the CEO of Blubrry. He is an author, new media and podcast advertising expert, Podcast Hall of Fame Inductee, and a 12-year podcaster! Todd retired from the US Navy in 2007 with experience in Advanced Airborne Avionic Systems to include EW/Radar/CSM/SAR/IR/ with in depth knowledge of RF systems and components. He retired from the US Navy as a Senior Chief with 24 years active service. He has worked as a government tech rep involved in design, installation, operational testing, and evaluation of new mission systems along with managing multiple aircraft modifications across multiple depot repair facilities worldwide.

You may reach Todd via email – [email protected], Twitter  – @geeknews, Facebook, and G+.

Long-time podcaster

Todd started podcasting in 2004 and he shared the story of how he got started in podcasting. He talked about how he feels about podcasting and how he relates it to the Hawaii term for family, “Ohana”. Todd also shared the story of how the Blubrry team was born and how his podcast opened up opportunities for him and the Blubrry team. Todd came from a family of entrepreneurs and starting a podcast allowed him to create something and start as an entrepreneur.

Startup business owner

Todd talked about what success means Blubrry and for him nowadays. He also emphasized how important it is to his company that he is a podcaster and understands what podcasting means to their customers. According to Todd, letting go of some ventures for his company is sometimes a necessary business choice and he discussed how he deals with these. He also shared his typical work hours and how having a startup digital business affects his family.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Todd Cochrane is the CEO of Blubrry. He is an author, new media and podcast advertising expert, Podcast Hall of Fame Inductee, and a 12-year podcaster! Todd retired from the US Navy in 2007 with experience in Advanced Airborne Avionic Systems to include EW/Radar/CSM/SAR/IR/ with in depth knowledge of RF systems and components. He retired from the US Navy as a Senior Chief with 24 years active service. He has worked as a government tech rep involved in design, installation, operational testing, and evaluation of new mission systems along with managing multiple aircraft modifications across multiple depot repair facilities worldwide.

Day in Life of a Startup with Zohar Dayan

Zohar Dayan is the Co-Founder and CEO of Wibbitz. He is a self-educated software developer and graphic designer with a strong passion for combining smart UX, minimalistic design, and clever technology.

You may reach Zohar via Twitter – @zohardayan.

Converting content from text to video

Video content is easier to consume than written ones. Zohar shared what Wibbitz is all about – a technology that automatically turns text articles into short videos using artificial intelligence and natural language processing. He also shared how he came up with the idea for Wibbitz back in college. For Zohar, the best part of his job is bringing his ideas and vision into reality. He talked about what excites and drives him.

Starting early as an entrepreneur

Zohar got his start as an entrepreneur at a young age. He taught himself how to program which was driven by his desire to create things. He also shared how he deals with the ‘boring’ things that come with starting and running a company. We talked about the challenges of being an entrepreneur and his journey before Wibbitz actually came to be. Zohar also shared his experience in attending IDC Herzliya & the Adelson School of Entrepreneurship in Israel where he joined the Zell Entrepreneurship Program.

We also talked about Zohar's definition of success, the typical crazy day in a startup company, and work life balance. Zohan also shared his insight and a few tips on what makes a startup successful.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Believe in Yourself with Krishna De

Krishna De is a digital strategy and social media communications speaker, commentator, educator, and mentor. She's a judge of several Irish digital marketing awards and developed and leads the certificate and social media communication for the PR Institute of Ireland.

You may connect with Krishna through her website Krishna.Me which lists all her social media accounts.

Doing something different

Krishna talks about what she does – which she thought was not what she was born to do. She works with organizations to come to grips with what they can and need to do in terms of digital and social media. She feels fortunate to speak at conferences and host a couple of different shows. Krishna shared her experiences working at a flower shop, a pharmacy, and a mental hospital.

Working for herself

Krishna has been working for herself since 2005. She shared the turning point for her to shift from being a scientist to being in her own business. She talked about the different work experiences she's had before starting her own business. She has learned so much from the different experiences she's had and these helped her in running her own business. We also talked about Krishna's idea of retirement, her idea of success, and the origins of her name.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Core Strength by Nicola  Cairncross

Nicola Cairncross is the Founder of the self funded 6-figure startup ClicksAndLeads.com and co-host of Own It! Your Business & Your Life Podcast. Nicola left school at 16 with only three core skills: the ability to talk, a love of books and the ability to type.

You may connect with Nicola through her Facebook page, Twitter – @nicolacairnx, or her websites ClicksAndLeads.com and NicolaCairncross.com.

Discovering the internet

Nicola's work involves coming up with digital strategy for businesses and helping implement it. Her business ClicksAndLeads.com specializes in Facebook ads. Nicola shared how she got discovered the internet which led her to making websites. Even at the start, Nicola loved the way the internet connected everybody all over the world. She also talked about how she loved distance learning and how she started the first UK-based wealth creation education company. Nicola further discussed the numerous businesses that she has had over the years as well as the huge impact on her life made by the property crash in 2010.

Discovering podcasts

Although Nicola admitted that she is more of a visual person than an audio person, she was able to start a podcast way back in 2000. She has listened to numerous podcast and these podcasts paved the way for her to learn, to come up with more ideas,  and to appreciate this medium more. She mentioned how the book  by Dan Norris helped her greatly.

Nicola also shared how she learned and developed her podcasting skills and how she worked again with Judith Morgan for the Own It podcast. She also talked about her regrets, her lifeworks, her success, her biggest achievements, and her core strength.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Digital User Experience with Paul Boag

Paul Boag is the author of Digital Adaptation. He is a leader in digital and user experience strategy with over 20 years experience. Through consultancy, speaking, writing, training and mentoring, he passionately promotes digital best practices.

You may connect with Paul through his website BoagWorld.com.

Providing guidance to companies

Paul helps companies better engage with new ways of connecting with consumers. He guides organizations through the changes in the old was of thinking to the new generation that has very different expectations. Most of his clients are non-profit companies. Amidst this consultancy work, Paul also does a lot of writing, podcasting, blogging, and speaking.

He also shared why most of his clients are not-for-profit companies and the first ‘new media' materials that he encountered.

Creating user experience

Paul provides consultancy in the field of user experience. He talked about the importance of user experience and why it scares a lot of marketers. According to Paul, user experience is not just for big companies. He explained how it can be easy to drive customers away because of bad user experience. He provided various examples of good and bad user experience.

We also talked the most rewarding part of his job, his definition of success, his take on luck and opportunity, and the importance of lifestyle.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!

Podcast Production Business with Joshua Rivers

Joshua Rivers is an Oklahoma-based podcast producer and podcaster at Podcast Guy Media. He started with websites many years ago which he started to build into a business sometime in 2012-2013. When it didn't get a whole lot of traction, so he started podcasting and producing podcasts. Joshus is currently aiming to build his podcast production business to replace his full-time income.

You may connect with Joshua through his websites Podcast Guy Media or JoshuaRivers.net.

The appeal of podcasting

Joshua's interest in podcasting started when he heard of Dave Ramsey, initially because of his book. Finding Dave's podcast led Joshua to discover other podcasts that also interest him. After listening to various podcasts, Joshua thought of using his audio skills to start his own podcast. He also shared what his current and biggest hurdle is which he hopes to overcome before the end of the year. We also talked about what Joshua's family and friends think about him leaving his regular job and going into business full-time.

The success road

Joshua shared his definition of success and he goes by the tagline “Success is not a destination; it's a journey.” According to Joshua, in all aspects of life, being able to progress and to try to push yourself to do better, do more, and keep going, is what's important. We also discussed the lifestyle that Joshua wants to ultimately have.

We also talked about regrets that Joshua has, where he sees himself 5 to 10 years from now, their family's homeschooling life, and even the amount of sleep that Joshua gets.

I would love to hear your thoughts, feedback – good and bad. Twitter is the best place for it @izabelarussell

– welcome to the show!