In this episode, Ed Sluga offers a glance at some important research PGgrowth has been doing. Research in the world of planned giving is often focused on donors and donor attitudes. But what are charities doing to respond to these attitudes and take advantage of them? That question was the central focus of two PGgrowth research surveys conducted over the past few years. In this episode, Ed goes over three key findings from the survey that offer a snapshot of charity attitudes, especially when it comes to the “Great Transfer of Wealth”. These takeaways offer a preview of a larger report that PGgrowth will be publishing in Fall 2025.