You maybe didn’t grow up “destined” for Cutco… but she kind of did.

Anastasia “Siggy” Esquivel was literally born on National Knife Day (August 24th), and somehow that’s just the beginning. In this episode, she breaks down how a flexible college job turned into a dream-life business: $300K/year, a schedule built around life (not the other way around), and a consistency streak that’s so absurd it sounds fake until you hear the story behind it.

Siggy opens up about the real stuff too: being the only woman in a core office group of killers, the internal confidence battles that come with that, and the moments she almost walked away when the job felt repetitive or “too unstable.” Then COVID hit, her rent doubled overnight, and what started as necessity turned into one of the most duplicatable playbooks in the company: small weekly standards, travel-proof momentum, and a culture-first support system with her manager Austin Oberbillig and teammates Zane and Nyan.

And yes… the headline is real: Siggy has hit $1,000+ in sales for 282 weeks in a row (including wedding week and honeymoon). She’s also the fastest woman in company history to reach $1,000,000 in career sales — while staying humble, goofy, and fully herself the entire time.

If you’ve ever said “I’ll get consistent when life slows down”… this episode might call your bluff.

💡 Hosted by: Spencer Campbell🔥 Produced by: Alex Funk (@unlockwithalex)💥 Sponsored by: Dream Life Academy Mastermind🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱️ Chapters:

00:00 – Meet Anastasia “Siggy” Esquivel

01:15 – The Origin of “Siggy” (and the Rolex engraving)

03:55 – Born on National Knife Day (Literally)

05:14 – Getting Started Through a Cutco Mailer in College

07:18 – Why This Episode Had to Happen (Women in Cutco)

08:28 – Being a Woman in a Male-Dominated Sales World

11:18 – Fastest Female to $1M in Company History

15:50 – Year-by-Year Sales Growth (30K → 365K)

17:33 – 282 Weeks Straight at $1,000+

20:59 – Travel Weeks, Momentum, and Zero-Week Discipline

23:55 – Paying Off Loans, Marriage, Homeownership, Baby on the Way

26:10 – The Actual Schedule (4 Days/Week, $300K+)

32:15 – Almost Quitting and Trying “Stable” Jobs

35:01 – Austin Oberbillig’s Impact as a Manager

43:41 – Pregnancy, Time Off, and Future Flexibility

47:01 – Advice for Women Who Feel Isolated

48:28 – Shoutouts to Zane & Nyan (Building a Real Tribe)

52:07 – Final Reflections and Wrap-Up

He didn’t start with talent, confidence, or support.

But today, Nick Matlack leads one of the most respected cultures in Vector, has built a $2.5M+ district, broken national records, and still prioritizes his family, faith, and long-term vision over short-term ego. What’s impressive isn’t just the trophies. It’s the consistency behind them — the ability to stay in the game long enough for the compounding to finally show up on paper.

In this episode of the No Base Pay Podcast, Nick unpacks what it actually takes to play the long game: nearly quitting after his first weekend, the question that flipped his commitment (“What does your best look like?”), selling Cutco in a hospital room, and why extending your timeline can quietly cap your potential.

He also gets into the leadership side — the difference between control and influence, how culture is built through fun and shared memories, why new territory and uncertainty can become an edge, what back-to-back national titles meant after 20 years, and how a demotion nearly broke him but ultimately reshaped his purpose. The throughline is simple: titles come and go, but vision, relationships, and a 3+ year view create real power in the present.

From a broke architecture student cutting pennies for gas money… to becoming the back-to-back Silver Cup, #1 district in the nation, Nick’s story is the definition of delayed gratification, belief, and relentless consistency.

Nick’s story isn’t about trophies.
It’s about becoming the kind of person who deserves them.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱ Chapters:

00:00 – Meet Nick Matlack: 20 Years in the Game
02:19 – Broke College Student Looking for a Winter Job
03:26 – The Penny Cut That Changed Everything
04:28 – Leaving Training Because His Dad Was in the Hospital
05:06 – First Weekend: 7 Demos, $1,000, Almost Quitting
05:50 – The Question That Changed His Career
06:31 – 5 Demos, 4 Sales, $3K and Belief
06:56 – Selling to His Parents in the Hospital
07:16 – 12K Fast Start and Cancun
07:33 – First All-American and Early Complacency
08:34 – Heartbreak, Becoming an Assistant, and Finding Purpose
09:05 – Olean and Choosing Leadership
09:27 – First Year: $49,500 and a National Award
10:06 – Why Extending Your Timeline Holds You Back
12:34 – First Branch, First Painful Lessons
15:18 – The Power of Great Culture
17:16 – Relationships That Shape a Career
18:43 – Opening as a District During the Recession
19:29 – Learning What Works and What Doesn’t
20:43 – Making Work Fun: Contests, Culture, and Community
23:22 – What People Actually Remember
25:33 – Breaking Records and Winning Two Silver Cups
26:28 – New Territory, New Energy
28:29 – Why Not Hitting the Goal Still Changed Everything
31:31 – Intentional Imbalance and Family Priorities
33:01 – Letting Go of Control and Scaling Through Others
35:00 – The Upside-Down Pyramid of Vector
37:30 – Learn & Burn: Mastery Through Mentorship
41:20 – Building Your Own Inner Circle
47:42 – Getting Demoted and Choosing to Stay
51:53 – Leading Without a Title
54:20 – The Power of a 3-Year Vision
56:10 – Fighting the Emotional Response to Quitting
59:09 – Crowdsourcing Wisdom and Blind Spots
1:03:35 – Family First: Boundaries and Presence
1:12:05 – Will His Son Join the Business?
1:15:07 – Control vs Influence: The Truth About Leadership
1:18:00 – Final Message: Just Show Up

Most episodes of the No Base Pay Podcast feature national champs, CSP monsters, and people you’ve seen on every report for years.

This one is different.

Devin Ashling isn’t “the most decorated guy in the company.” He even jokes that his branch wasn’t anything special. But he’s the clearest example you may see of what Cutco is supposed to be: a vehicle that takes you from where you are now to the life you actually want.

A 20 year old who recently got engaged, Devin is living a version of the “dream life” most people talk about… and never build.

He started Cutco as a college freshman at NDSU, selling entirely on Zoom. He ran a branch early, learned the hard truth about environment and leadership, and then made a decision most people never make: instead of spending his commission checks on “stuff,” he started stacking cash and using it to buy back his time.

In this episode, Devin breaks down how he thinks about money (save, then invest), why optionality matters more than titles, and what he’s building outside the business right now: a short-term rental in the Black Hills that almost went sideways until he doubled down and turned it into a top-market five-star experience… and a duplex deal in Fargo that’s set up to reduce his living costs while building long-term equity.

We also get into the non-business stuff that actually drives everything: his faith, his habits, his mental game, and getting engaged to his high school sweetheart. The thread through all of it is simple. Devin is building his life around what he values first, and then choosing income vehicles that support that, not compete with it.

If you’re in Cutco right now and you’ve ever wondered, “What do I do with this money so it actually changes my life?”… this is the episode for you.

🎧 Hosted by: Spencer Campbell🔥 Produced by: Alex Funk (@unlockwithalex)💥 Sponsored by: Dream Life Academy Mastermind🔗 DM “DREAM” to @unlockwithalex on IG if you want help mapping a path from commission → real assets → time freedom.

⏱ Chapters:

00:00 – Why This Episode Is Different

01:17 – Who Devin Ashling Is (Faith, Family, Health, Optionality)

04:30 – How He Found Cutco and Started Selling on Zoom

05:34 – Early Wins: All-American Scholarship + AM Role

06:29 – Running a Branch (And What He Learned the Hard Way)

08:13 – The Season After the Branch: Habits, Identity, Next Move

09:48 – Environment, Rejection, and Not Caring What People Think

10:55 – Making Money Doing Things That Don’t Feel Like Work

12:57 – Why This Episode: What He’s Using His Cutco Money For

14:42 – Airbnb Arbitrage Explained (Black Hills Deal Breakdown)

16:31 – The Mistake: Underbuilding the Property + Losing Momentum

17:18 – The Fix: Doubling Down to Create a Five-Star Experience

20:01 – Airbnb Arbitrage in Plain English

20:29 – The Fargo Duplex: Buying Below Market + Rehab Plan

21:29 – House Hacking: Lower Living Costs + Equity Growth

23:26 – Why “Buying a House Is Bad” Is Usually the Wrong Take

25:47 – Lessons From Investing at 20: Quit Feelings + Doing It Right

31:23 – Getting Engaged and Building With a Life Partner

34:07 – The “Dream Life” Inventory (And Why It Still Feels Surreal)

38:08 – The 3 Levers: Work Ethic, Mindset, Environment

41:31 – Why DLA Matters: Rooms, Mentors, and Cutting Learning Curves

44:37 – What’s Next: More Doors, Faith First, Becoming a Great Husband

46:29 – Closing: Cutco as the Vehicle, Not the Finish Line

Most reps spend their first year just trying to survive. David Carlucci spent his winning the illustrious Silver Cup.

From a random IT grad who didn’t even know what Cutco was to the #1 Rising Star in the nation with $232,000 in his first calendar year, David quietly built one of the most efficient demo machines in the business. No events. No social media. No sales background. Just discipline, structure, and showing up every day.

A rep who wasn’t in school. Who doesn’t post online. Who had never sold anything in his life. And who still out-sold thousands of new reps nationwide, 100% from in-home demos.

In this episode of the No Base Pay Podcast, David opens up about how a random link from a friend launched his Cutco career overnight, why he left IT for sales, and how he built a national-winning operation by controlling his inputs and letting the law of averages do the rest. He breaks down the simple morning call system that booked him 20–25 demos per week, why focusing only on married couples changed everything, and how he averaged $618 per order across nearly 400 demos.

We also get into the mindset behind his Silver Cup run. Why he didn’t even care about the trophy (only the sword), and how holding a 30–40K lead taught him emotional discipline most reps never develop. From pestering his DM for answers every day, to staying off social media to protect his confidence and focus, David’s story is a masterclass in how quiet consistency beats hype every time.

Now setting his sights on $400K in 2026, David lays out how he’s adding events, realtor gifting, and higher-end demos to a system that already works. And why stacking cash and building leverage is the real endgame.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱ Chapters:

00:00 – Meet David Carlucci: The #1 Rising Star in the Nation
01:20 – $232,000 in His First Calendar Year
02:20 – A Friend, a Link, and a One-Day Start
04:02 – South Richmond, Virginia & His Territory
06:16 – No Sales Background, Just Landscaping
08:10 – Why Commission & Autonomy Hooked Him
09:42 – Introvert to In-Home Demo Pro
12:33 – The Numbers: 375 Orders, $618 AO, All Demos
14:51 – Morning Calls & Why Volume Wins
16:21 – The Married-Couple Strategy
17:55 – Booking Without Scholarships
20:10 – The Sword vs the Silver Cup
22:28 – Building a 30–40K Lead
23:46 – Competing With Other National Ballers
25:16 – Emotional Control in Sales
26:32 – Mentorship From Caleb & Natalie
29:54 – His Weekly Schedule (Calls + 4-6-8s)
34:30 – Being a “Ghost” Online
37:18 – Gym, Basketball, and Staying Grounded
41:17 – His $400K Goal for 2026
44:04 – Saving, Cash, and Playing Long-Term
46:06 – Selling When He Wants, Not When He Has To

Most Silver Cup wins look dominant on the sales report.
Tariq Sikander’s didn’t feel dominant while he was living it.

From a fast start as a rep in 2022, to running a $160K branch, to getting humbled early as a new District Manager, Tariq’s rise wasn’t clean or linear. It was built through resets, scrapped plans, uncomfortable self-reflection, and a relentless return to the basics — people, training, and effort.

A combat-sports kid from Naperville who chose the hardest path on purpose, Tariq rebuilt his district by focusing on productivity per rep, individualized coaching, and creating an environment where people actually succeed — not just show up on a report. The result was a year defined by pressure, sacrifice, and ultimately a Silver Cup earned the hard way.

In this episode of the No Base Pay Podcast, Tariq breaks down the real story behind his Silver Cup year — from the early doubt, personal loss, and burnout moments, to the systems, mindset shifts, and leadership decisions that turned an average start into a championship finish.

Tariq’s story isn’t about being the most talented or the most experienced.
It’s about working harder than everyone else when it matters, refusing to quit when things get heavy, and choosing who you’re going to be when life doesn’t cooperate.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱ Chapters:

00:03 – Meet Tariq Sikander: Silver Cup Rising Star
01:34 – Growing Up in Naperville: Martial Arts, Wrestling, MMA
05:24 – Starting as a Rep in 2022 and the Fast Start Mindset
06:35 – Olean: The Trip That Changed His Direction
07:20 – Choosing the Hardest Path: Rep to Branch
08:56 – Running a $160K Branch and Leadership Wake-Up Calls
09:24 – Committing to District Manager
10:14 – Early DM Struggles and Feeling “Average”
11:54 – Scrapping the Plan and Refocusing on People
12:20 – “It’s Not About Me”: Individualized Coaching Shift
16:05 – Winning the Silver Cup… and Then Asking “Now What?”
20:48 – What the Silver Cup Actually Represents
24:53 – Personal Loss, Breakups, Self-Image, and Mental Health
27:27 – Sebastian’s Mentorship and Writing His Own Story
29:09 – Proving He Doesn’t Quit
31:00 – Impostor Syndrome and Feeling Behind
35:07 – Who Sebastian Is and Why He Matters
37:35 – Transitioning to Jacob and the Chicago Power Circle
40:14 – Productivity Per Rep and Training as the Edge
43:46 – Weekly Whiteboard Planning and Rep-by-Rep Vision
47:11 – SC2 Pressure, Cold Feet, and Leadership Doubt
49:17 – The Bounce-Back and Breakthrough Weeks
50:51 – September Slump and Adapting Fast
52:26 – October–November Surge and President’s Banquet
55:03 – Money, Investing, Roths, and Airbnbs
57:27 – Building the District and Systemizing the Future
59:43 – What New Managers Should Avoid

Quentin Israelsen has been one of the most quietly dominant reps in the entire Cutco world, and this episode explains why.

From a fully-virtual start in 2020 (closing his first $50K without ever stepping into a home) to becoming the first rep in Utah history to surpass $400,000 in a single year, Quentin is the definition of consistent, compounding growth.

In this interview, we go deep on what actually built his results: how he planned his schedule as a full-time BYU student (9 straight All-American scholarships), how he reverse-engineered top performers by cold DM’ing them for field training, how the Federal Program works (and why it’s invite-only), what it takes to get invited to elite state fairs like Texas, and how he builds “multiple routes” to CPO so his business never collapses when one event underperforms.

We also talk about the year that almost broke his momentum: losing his dad unexpectedly in 2024… and still finding a way to finish his $300K Panerai goal for him. If you’re a rep who wants to sell more, plan better, stop winging it, and build a business that compounds year after year — this one is a must-listen.

• How Quentin sold his first $50,000 completely virtual (and what reps today can steal from that)

• The actual way to win around school: planning the semester before it starts, then executing like a machine

• Why your biggest month in a school campaign should be Month 1 (and how to exploit January)

• What the Federal Program is, what it’s like selling on base, and why it’s invite-only

• The truth about state fair teams: why they’re “Avengers” level and how you earn your way onto them

• Quentin’s business planning philosophy: diversify your CPO the same way you diversify investments

• How he rebuilt his plan after tragedy and still hit the Panerai goal with weeks left

• The money habits that keep him from the commission roller coaster (self-pay system + Roth IRA consistency)

• The simplest advice that separates amateurs from pros: respect your time, do what you said you’d do

⏱️ Chapters:

00:00 – Intro: “The newest Cutco Avenger” finally joins the show
01:35 – Quentin’s background (Chicago suburbs, Jamaican roots, choir kid, law dreams)
03:24 – The Philippines mission + the mindset that carried into sales
04:54 – Starting Cutco fully virtual + first $50K without leaving the laptop
06:25 – The mentorship arc: 55K → 305K with coaching and standards
07:12 – Career stats + the streaks/events that define his 2025 run
11:49 – Selling around college: how he won 9 straight All-American scholarships
14:44 – The “cold DM field training” move that flipped his results
16:10 – January strategy: why your first month should be your biggest month
22:07 – Federal Program explained (what it is + why it’s invite-only)
25:04 – State fairs: five fairs in one year + what makes Texas the holy grail
28:34 – Becoming someone the best want to work with (networking + humility + culture)
34:21 – Utah’s first $400K rep: how it became a “make history” customer goal
36:27 – Business plan discipline: employer hat vs employee hat
38:19 – Non-negotiables for planning: multiple routes to CPO + backup plans
42:21 – 2024 tragedy: losing his dad + rewriting the goal with purpose
46:36 – The Panerai push: running a promo without cutting corners + finishing on time
54:10 – What the mission taught him: rejection, discipline, schedule, resilience
58:18 – Money system: living below means, self-paying, and maxing the Roth IRA
1:03:03 – Final advice: work hard, stay humble, have fun, and respect your time

Most people hear the results.
They never hear the origin story.

In the first episode of the 2026 season, Spencer Campbell does something he’s never done before, he sits down with the two people who shaped everything long before Cutco, Silver Cups, or stages: his parents, Eric and Lisa Campbell.

From Marine Corps discipline and decades of self-employment… to accounting stability, sacrifice, and raising four kids under one roof. This episode is a raw, funny, and deeply human look at how work ethic is developed and witnessed.

In this episode of the No Base Pay Podcast, Spencer’s parents break down:

• Growing up with very little, and learning responsibility early
• Military discipline, odd jobs, and betting on yourself
• Moving a family of six to Texas with no jobs lined up
• Why structure, sports, and staying busy mattered more than talent
• The sacrifices parents make that kids don’t see until later
• Watching Spencer struggle, rebel, fail. And eventually turn it around
• Their honest doubts about Cutco… and what changed their minds
• Seeing their son win Silver Cup, and realizing “this is real”
• What Cutco did for Spencer’s confidence, discipline, and maturity
• The values they cared about more than grades, trophies, or money

This episode isn’t about sales tactics.
It’s about where drive comes from, how consistency is learned, and why the people behind you matter more than the numbers in front of you.

It’s the most personal episode of the podcast to date, and the one that explains everything that came after.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱ Chapters:

00:00 – Why This Episode Matters & Kicking Off 2026
02:00 – Meet Eric & Lisa Campbell: Spencer’s Real Parents
05:00 – Eric’s Childhood: Small-Town Pennsylvania & Early Independence
08:00 – Enlisting in the Marine Corps at 17
12:00 – Boot Camp, Discipline, and Becoming a Man at 18
15:00 – Bouncing Between Jobs & Betting on Yourself
18:00 – Lisa’s Childhood: Responsibility, Work, and No Safety Net
22:00 – Paying Her Way Through College & Choosing Accounting
26:00 – Meeting in San Francisco & Building a Life Together
29:00 – The Texas Leap: Moving With No Jobs & Four Kids
33:00 – Starting Businesses From Scratch to Support the Family
37:00 – Raising Four Kids Under One Roof
41:00 – Sports, Structure, and Keeping Kids Out of Trouble
45:00 – Work Ethic, Consequences, and Consistency
49:00 – “Spencer Was Not an Easy Kid” (The Honest Version)
53:00 – Discipline, Tough Love, and Letting Him Learn
57:00 – Discovering Cutco During COVID
1:01:00 – Doubts, Skepticism, and “Is This a Real Job?”
1:05:00 – The Silver Cup Year & Everything Changing
1:09:00 – Seeing Cutco From the Parent Perspective
1:13:00 – What They’re Most Proud Of Today
1:17:00 – Final Reflections on Family, Sacrifice, and Growth

Four months ago, this podcast didn’t exist.
No audience. No roadmap. No clue what was about to happen.

With Spencer Campbell on the mic and Alex Funk behind the scenes, the No Base Pay Podcast went from an idea to 22 episodes featuring record-breakers, Silver Cup winners, future legends, and even the President of Cutco, all in one year.

This episode is our 2025 Wrapped.

A full-circle reflection on the conversations that defined the year, the lessons that kept showing up, and the people who proved, over and over, that consistency, systems, and long-term thinking still win.

In this episode of the No Base Pay Podcast, Spencer and Alex recap:

• How the podcast went from zero to one, and why shipping mattered more than perfection
• The reps and managers who redefined what’s possible in personal sales and leadership
• Why nearly every breakout story shared the same core traits: discipline, structure, and patience
• What stood out most from the biggest episodes of the year, and why they resonated
• The common thread behind record pushes, Silver Cups, million-dollar orders, and sustainable lives

This isn’t a highlight reel.
It’s a reminder of what actually works, and why the long game keeps paying off.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial / time freedom

⏱ Chapters:

00:00 – Welcome to No Base Pay Podcast 2025 Wrapped
02:00 – How the Podcast Started (and Why It Almost Didn’t)
04:26 — Devin Gilliam: The $103K Push Built on Discipline, Faith, and Systems

07:28 — Alan Hernandez: $145K in 18 Days & the Power of Blind Focus

11:25 — Alex Noel: Selling a Million on Demos in the “Armpit of America”

14:54 — Tyler Strauss: From Underperformer to Running the Nation

19:12 — Ryan Leirer: The Biggest Residential Order in Cutco History

23:13 — Chelsea Rodriguez: Breaking Ceilings as Cutco’s Ultimate Power Mom

26:52 — Jared Erickson (Carlton): Quitting, Returning, and Engineering Peace

30:29 — Alex Funk: Dream Life > Trophies (The Real Point of Winning)

38:32 — Mike Dawid: Why Personal Brand Is the New Sales Superpower

44:07 — Daniel Wright: Winning Silver Cups with a 100% Virtual Office

46:37 — Ari McDonald: Unreal Discipline at 19 Years Old

49:34 — Jeremy Blough: Almost Quitting, Then The Convo

52:20 — Bruce Goodman: 46 Years, No Pyramid Schemes, Pure Leadership

56:32 — John Klobe: The First $1,000,000 Order Ever (and What He Bought After)

59:38 — Gerardo Luera: Building an Empire by Treating Cutco Like a Career

1:04:01 — Hansen Lungren: Health Scare → Purpose-Driven Dominance

1:06:24 — Christian Hogg: From Homeless to Fastest Rep to a Million

1:09:30 — Austin Oberbillig: The Black Sheep Who Plays the Long Game

1:13:00 — Jeff Majors: Leaving, Returning, and Selling with Unshakable Conviction

1:19:53 — Jesse Jorgensen: The Virtual Innovator Who Thinks in Systems
1:30:00 – The Patterns That Showed Up in Every Breakout Story
1:34:00 – Looking Ahead to 2026: What’s Next for No Base Pay Podcast

Most people chase fast starts. Jesse Jorgenson built something that lasts.

From a 6-demo first weekend in rural Utah to becoming the #1 district manager in the Elite League, Jesse’s story isn’t loud — it’s disciplined, methodical, and deeply intentional. A district manager who chose consistency over chaos, who doesn’t work Sundays by design, and who quietly rebuilt his business after nearly walking away in 2022.

In this episode of the No Base Pay Podcast, Jesse explains how growing up in a 6,000-person oil-field town shaped his work ethic, why a slow first Cutco semester became a hidden advantage, and how he got married, branched, and opened an office straight from his honeymoon. He shares the long-game mindset behind not working Sundays, how fatherhood forced sharper focus rather than distraction, and why taking on responsibility creates momentum.

Jesse opens up about nearly leaving the business in 2022, the mindset shift sparked by The Gap & The Gain, and how he rebuilt his office by mastering interviews, training, and efficient recruiting. He also breaks down his philosophy on systems and innovation without chasing shiny objects, how he runs a fully virtual office without losing culture, the financial systems that brought peace to commission income, what it feels like to buy a house with “knife money,” and why the best version of you is always ten years ahead.

Jesse’s story isn’t about hype or shortcuts. It’s about stacking marginal gains, honoring your priorities, and proving that long-term consistency still wins.

🎧 Hosted by: Spencer Campbell

🔥 Produced by: Alex Funk (@unlockwithalex)

💥 Sponsored by: Dream Life Academy Mastermind

🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial & time freedom

⏱ Chapters:

00:00 – Meet Jesse Jorgenson: From Nowhere Zip Codes to Elite League

02:30 – Growing Up in Rural Utah: Oil Fields, Agriculture, Work Ethic

05:00 – Church Mission, Brazil, and Coming Back Focused

08:00 – Searching for a Flexible Job With 19 Credit Hours

10:30 – First Weekend: 6 Appointments, $2,300, and Belief

13:00 – A Slow First Semester — and Why It Mattered

15:30 – Promotion to Assistant Manager and Learning Interviews

18:00 – Getting Married, Honeymoon, and Opening a Branch Immediately

21:00 – Running a Branch Office With No Playbook

24:00 – Choosing the Long Game Over Short-Term Wins

27:00 – Why Jesse Doesn’t Work Sundays

31:00 – Burnout, Pacing, and Playing the Marathon

35:00 – Fatherhood, Responsibility, and the Pickup Truck Story

39:00 – From Solopreneur to Executive Thinking

43:00 – When Cutco Became a Career, Not a Job

47:00 – Almost Leaving the Business in 2022

51:00 – The Gap & The Gain: The Mindset Shift

55:00 – Putting Blinders On and Ignoring Comparison

59:00 – Rebuilding the Business Through Better Interviews

1:03:00 – Training as the Product: Why It Matters Most

1:07:00 – Running a Fully Virtual Office Successfully

1:11:00 – Recruiting Efficiency vs Volume

1:15:00 – Financial Systems for Commission Income

1:19:00 – Buying a House With “Knife Money”

1:22:00 – The 10-Year Overnight Success Philosophy

1:25:00 – Final Message: Growth, Faith, and Playing the Long Game

How would you feel taking 2nd place in the Silver Cup race THREE years in a row?

From a fired high school maintenance worker making $3.35 an hour… to a 4-time district manager in the late ’80s… to a 30-year detour through oil & gas, coaching football, blood banks, and $48–49M of physician staffing deals… Jeff Major’s story is what happens when you combine ridiculous work ethic, quiet faith, and loyalty to the people who depend on you.

After leaving Cutco in 1991, Jeff came back “just” hoping to make an extra $500 a month. Four years and four months later, he’s stacked $1.5M in personal sales, gone #10, #2, #2, #2 in Silver Cup races, and quietly built one of the most profitable mall + business-gift machines in the company. All while being a present husband, dad to a high-functioning autistic son, and the guy who still drives 100 miles each way to the same small-town mall.

In this episode of the No Base Pay Podcast, Jeff breaks down:

• Growing up in Texas, faith first, and adopting two kids from Russia

• Early Vector days with John Carpenter, Lloyd Reagan, and Bruce Goodman in Dallas and Amarillo

• How losing three years in a row actually made his family more money

• Turning a “dead mall” into a top-5 location nationwide with service events, sharpening, and consistency

• How dad jokes, directions, and knowing every bathroom in the mall turned into thousands of loyal customers

• Training customers all year to “come see me at Tyler”, and why December is always his best month

• Getting 62 purchases out of 65 sharpening clients, and how he sets that up on purpose

• Why engraving is his secret weapon, and the offer he uses at the mall to move pocket and hunting knives

• The real reason he believes Cutco is different from every other product and industry he’s sold

Jeff’s story isn’t about being the flashiest closer or the youngest record-breaker.
It’s about long-term vision, quiet conviction, and deciding that if you’re going to spend 11 hours in a mall, you’re damn well going to sell something.

For anyone complaining about “dead territory,” feeling burned out in December, or wondering if second place is worth it, this one will either wake you up or expose you.

🎧 Hosted by: Spencer Campbell
🔥 Produced by: Alex Funk (@unlockwithalex)
💥 Sponsored by: Dream Life Academy Mastermind
🔗 DM “PODCAST” to @unlockwithalex on IG for a free 10-min roadmap call to financial/time freedom.

⏱ Chapters:

00:00 – Meet Jeff Majors: The Humble Legend Nobody Talks About
03:00 – Faith, Family, and Two Kids from Russia
06:00 – Fired from Maintenance & the $10 Newspaper Ad
09:00 – Early Days with John Carpenter, Lloyd Reagan & Bruce Goodman
12:00 – All-American Scholarship Run and Leaving Abilene Christian
15:00 – Branching in Amarillo and Four Years as a District Manager
18:00 – Homesick, Oil & Gas Dreams, and Failing the Series 6 & 7
21:00 – Coaching Football, Odd Jobs, and Meeting Sherry
24:00 – Building a 20-Year Physician Staffing Career ($48–49M Placed)
27:00 – Jackson’s High-Functioning Autism and Needing Flexibility Back
30:00 – Getting an Insurance License… and Picking Up a Sample Kit
33:00 – 22 Demos, 6K Week, 5.8K Week — Insurance Career Ends Before It Starts
36:00 – Four Years, Four Months, $1.5M: The Comeback CSP Story
39:00 – The Silver Cup Run: #10, Then #2, #2, #2
42:00 – High School Football Grind, Work Ethic, and Loving the Competition
45:00 – “I’m Not the Best Salesperson… But I Won’t Be Outworked”
51:00 – Why He Drives 100 Miles Each Way and Refuses to Get a Hotel
54:00 – Dad Jokes, Directions, and Ministry at the Booth
57:00 – Sharpenings, Repeat Buyers, and Training Customers to Come to Tyler
1:03:00 – Turning Mall Traffic into Business-Gift Leads
1:06:00 – 76 Business Gift Clients, 320K CPO, All Local
1:09:00 – Scripts, Logos, and Engraving: How He Keeps Them Coming Back
1:12:00 – Why Cutco Beats Every Other Industry He’s Worked In
1:15:00 – The 1,000 Presentations Rule & Final Message to Reps in the Trenches