No Bull Marketing Ideacast

In this final episode of Season 3, we come back to fundamentals. Who ar your buyers? where are they? Why do they buy from you?This is about people as much as it is about brands, and it's equally relevant to enterprise and to solopreneurs.Sit back, and enjoy!We'll be back in the spring.For more insights and to stay up to date with all the latest information from BH&P, visit our website, or follow us on LinkedIn.BH&P is a B Corporation, certified in September 202...

Hold your horns - we’ve got Pete Richardson, Director of Urban Rhino Gin, on the podcast this week.Tune in as Pete shares his wild and wonderful journey from golf marketing and PR in South Africa, to taking his newly acquired gin brand, Urban Rhino, to market to save baby rhinos from the poaching crisis with every bottle sold.Check out The Rhino Orphanage's website here.Explore Waterberg Rhino UK's website and solutions here.Follow BH&P on:Instagram LinkedInTwitterFor more insights a...

Influencer Marketing: What Worked Yesterday, Won’t Work Today. Join Becky and RippleXN co-founders, Adrian Land and James Beaven, as they explore the cutting-edge of influencer marketing. Hear how AI will revolutionize the industry, providing real-time insights and compliance assurance. Whether you’re an agency aiming for pitch perfection or a brand in search of ROI and reliable eyes and ears in the new creator economy, this conversation with two marketing experts is a must-listen.Follow Adri...

The Power of Resilience. Join us for an extraordinary conversation with Virginie Dafforn-Gorgemans, Head of Marketing and Proposition at Arbuthnot Latham & Co. From overcoming a devastating injury to shaping a 200-year-old resilient brand in the midst of a pandemic, Virginie shares her insights on triumphing against the odds. Tune in now!Follow Virginie on LinkedIn.Follow BH&P on:Instagram LinkedInTwitterFor more insights and to stay up to date with all the latest ...

Different is great. But, 90% of the time, being ‘different’ is irrelevant.As a New Yorker, standing out from busy crowds is second nature for some! MD & Strategic Head of Addison, Nick Moore is one of those talented marketeers. Hear how Nick has helped countless brands not just be different, but really work, with a three-part framework.Oh, and we’ve got a special guest from BH&P’s own team, Creative Director, Claus Larsen!Chat about brands and connect with Nick on LinkedIn.Discov...

AI and Generative AI can elevate the working lives of busy C-suite marketers. Not just by producing interesting, artificial images.For C-suite marketers looking to understand and use the power of AI on studying markets and business processes, our latest fun episode on generative AI with mar tech expert, Yoav Rimon, is live here!Learn more about Brew and their exciting toolsets here. Follow and connect with Yoav on LinkedIn. Follow ...

Season 3 continues...featuring Sabrina Shafer, CEO of transformation CONTINUUM, where she has worked with some of the biggest tech companies in the world and champion of diversity, equity and inclusion.BH&P CEO and host, Becky Holland sits down with Sabrina to talk about the idea of 'fearing forward' and the art of the subtle brag. Sabrina Shafer explains how becoming comfortable with being in uncomfortable scenarios helps aid personal growth.Connect with Sabrina below:LinkedInTwitte...

Season 3 is back...featuring 3 founders mostly talking about 3 things...E, S & G and why it's relevant for business leaders and marketeers.Specifically, the importance of becoming a B Corp-certified business. The accreditation all businesses need to highlight their ESG and positive impact they're really having on the planet.BH&P CEO and host, Becky Holland speaks with Y.O.U. Underwear founder, Sarah Jordan and Fit For Purpose Consultancy founder, Sophie Brooks. Get started with t...

Third time's a charm!Becky Holland and the No Bull Marketing Ideacast are back for a third season with an all-new guest list. Over the next 8 episodes, hear from industry experts on impactful stories for entrepreneurs, business leaders and marketing executives to apply to their own business. Including: Becoming a B Corp/B Corp Month - Sarah Jordan, Founder & CEO, Y.O.U. Underwear & Sophie Brooks, Founder, FitForPurpose ConsultancyWhen You're Second, Nobody Remembers When You Were Firs...

CEO of Ella's Kitchen, Mark Cuddigan, is our final guest for season two. Mark talks about his company's unique structure and becoming one of the first of 1,000 B Corps in the UK. A step closer to changing the world.Find out what it takes to be more sustainable while being a great place to work, and achieving business growth.Find out more about Ella's Kitchen, their B Corp achievements, and their pledge to change children's relationship with food, forever.Sign the pledge to introduc...