Today’s podcast is about Happy Endings. Before you get any thoughts in your head, take a moment and listen to the important lesson inside.

Hat tip to my friend Shawn Veltman.

In today’s episode of Noah’s Sticking Points I talk about networking and share three simple steps to make your networking more effective over the Holidays!

Enjoy….

P.S. I talk a bit more about this HERE (just don’t actually bring your crowbar to the Christmas Party!)

In today’s episode of Noah’s Sticking Points I talk about inconsistency and incongruence and how it can cause you to lose customers.

This, in my opinion, is a HUGE sticking point that is absolutely essential to understand. It’s critically important to everyone from the solo-professional building a personality-driven brand, to much larger brands and organizations.

In this episode of Noah’s Sticking Points I talk about meeting Michael Jordan, and why 8-10 people were turned away by Michael but how I had great success talking to him.

Sorry for missing a week, but I was hobnobbing in San Francisco with Michael Jordan.

Hint: This applies to business and the way we approach potential clients, customers, and prospects.

In this episode of Noah’s Sticking Points I talk about the importance of knowing your customer. Everyone says it – few rarely do it.

The business that knows the customer best, wins. Sit down over coffee and learn exactly what makes your customer tick. Know exactly what puts a smile on her face. Know exactly what allows her to sleep at night.

Know Thy Customer.

Customer & Member Rituals can be like the sticky glue of a strong community.

In this episode of Noah’s Sticking Points I talk about Customer Rituals and how you can apply them to boost your customer retention.

Inside, you’ll also hear about a restaurant that has used the principle of Customer Rituals to increase customer loyalty, and literally drive customers back through it’s doors each week like clockwork.

If you enjoyed this episode of Noah’s Sticking Points and know someone who could benefit from this strategy, please use one of the buttons below to share the podcast with others

In Episode #5 of Noah’s Sticking Points I talk about “The Stick Letter.” This is the ultra-clever marketing weapon introduced by direct response marketers in the 80s to reduce refunds, and ease buyer’s remorse and post-purchase anxiety.

If you’re running a membership site, you should have a stick letter. If you’re shipping a physical product, you should be using a stick letter. In fact, I can’t think of many areas where you couldn’t benefit from making the sale stick.

In Episode #4 of Noah’s Sticking Points, I provide five solid customer relationship building secrets. Learn to use these tips when communicating with your customers to build influence & increase retention.

In Episode #3 of Noah’s Sticking Points I discuss some crucial elements of your character and how it applies to your personal or corporate brand. We discuss how corporate entities have used character to grow, and how you can use character to elevate yourself to the next level.

In episode 2 of Noah’s Sticking Points, I provide a brief introduction to my Three C’s of Customer Retention and building a business that people love.

Content, Character, and Community. These are the broad overall themes of the topics I discuss related to customer retention. You’ll be hearing a lot about the Three Cs in all of my Sticking Points.