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When I talk about fundraising with leaders of small and midsize nonprofits, I frequently hear them tell me they want to increase their revenue either through grants or through fundraising events. Unfortunately, many of these nonprofit leaders don't realize they've walked right past the low-hanging fruit, which is Peer to Peer Fundraising (also called P2P Fundraising). Whether you've tried P2P fundraising unsuccessfully in the past, you're completely intimidated by the idea of asking your peers for money, or you just want to sharpen your P2P fundraising skills, you'll love this week's podcast episode!
First, Jamie Lackey (CEO of Helping Mamas in Atlanta) tells me about the incredibly successful P2P fundraising events her organization's supporters host while watching The Bachelor/The Bachelorette every week. She talks about how P2P fundraising is the easiest type of fundraising initiative because you can empower your donors and other supporters to run fundraisers for you with almost no staff involvement. She also describes what she includes in the Helping Mamas Fundraising Toolkit.
Then Kathryn Bennett (GivingMatters.com Manager at CFMT) explains how P2P fundraising works with online initiatives, including through Facebook fundraisers and 24 hour online giving days. Kathryn runs Middle Tennessee's annual online day of giving called "The Big Payback," and she explains how using a hashtag like #BigPayback, #GivingTuesday, or your community's local hashtag isn't enough to run a successful social media fundraiser.
Our guests this episode are:
--Jamie Lackey from Helping Mamas
--Kathryn Bennett from The Community Foundation of Middle Tennessee's The Big Payback campaign
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--DipJar, Jenni's favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar's fun light-up donation gadget! Visit dipjar.com/jenni for a 5% discount on your first purchase.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2020 Nonprofit Jenni. All Rights Reserved.
When Jon Royal told me, "I'm not interested in equality because equality isn't good enough," I knew I needed to put together a podcast about this. Why shouldn't nonprofits strive toward equality? And if equality isn't good enough, what is? This week, we're discussing the difference between equal opportunities and equitable outcomes, why nonprofits should prioritize equity, and some practical steps for getting started.
Our guests this episode are:
--Jon Royal, who works as a theatre director and a social sector thought leader
--Chandra Williams, the CEO of Center for Student Achievement Solutions
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--DipJar, Jenni's favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar's fun light-up donation gadget! Visit dipjar.com/jenni for a 5% discount on your first purchase.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
Have you ever heard a program described as "For Women, By Women" or "For Veterans, By Veterans" or "For (a group of people), By (a group of people)"? Nonprofit leaders Usually recognize the need to empower various adult populations to support themselves instead of simply prescribing solutions, but it's easy to forget that youth can also be empowered to creatively solve problems and manage programs. In this episode, we'll talk with nonprofit leaders who help youth unlock their potential to create meaningful change, and help adults get out of the way!
Our guests this episode are:
--Claire Arnold from United Way of Greater Atlanta
--Jackie Hansom from the Nashville nonprofit community
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--DipJar, Jenni's favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar's fun light-up donation gadget! Visit dipjar.com/jenni for a 5% discount on your first purchase.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2020 Nonprofit Jenni. All Rights Reserved.
Many nonprofit leaders believe when they need more money for their organization, the obvious solution is to start applying for grants. But is that actually the best option for your organization right now? Today we're exploring what your nonprofit needs have in place before applying for grants. We also talk about:
--How to decide whether you should write grants yourself, find a volunteer to learn grant writing, or hire a contracted grant writer
--Which types of grants you should apply for
--What to expect after you've submitted a grant application
--How to build relationships with grantors
Our guests this episode are:
--Carter Abel from Gigi's Playhouse
--Holly Rustick from the Grant Writing and Funding podcast
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--DipJar, Jenni's favorite alternative to cash donation boxes. Empower your donors to make credit card donations with DipJar's fun light-up donation gadget! Visit dipjar.com/jenni for a discount on your first purchase.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
Sometimes your first idea for serving a mission may not be the best idea! For example, I talk to a lot of aspiring nonprofit leaders who want to help homeless animals, and their first instinct is usually to open a shelter… But most communities already have several shelters in place. In this episode, we meet two social sector leaders who are filling other needs of homeless animals in creative ways.
Our guests this episode are:
--Lisa Stetar from Crossroads Campus, a nonprofit organization connecting humans and animals through humane education, job training, pet adoptions, and affordable housing. Crossroads Campus partners with the Metro Nashville Animal Shelter to help find homes for dogs and cats.
--Maegan Phan from Mewsic Kitty Cafe, a cat cafe serving coffee and sweet treats alongside adoptable cats. Mewsic Kitty Cafe partners with Nashville Cat Rescue to help find homes for cats.
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--GLS Insurance, who wants to meet or beat your current insurance coverage for board and officers, general liability, special events, and more. Visit GLSinsurancegroup.com to learn how they can protect your nonprofit, church, or social enterprise.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
Prepare your nonprofit for a more effective, mission-driven New Year in 2020 with Nonprofit Jenni's top fifteen favorite free and affordable nonprofit resources...and also learn which one free resource to AVOID! Podcast host Jenni Hargrove talks about the fifteen free and affordable resources she's constantly recommending to her nonprofit clients. You've probably heard of some of these resources before, like Canva and Google Docs, but Jenni wants to make sure you're getting the most out of these great tools with some features you may have overlooked or forgotten about. At the end of the episode, Jenni talks about one free resource which may not be as amazing as you think it is...
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--GLS Insurance, who wants to meet or beat your current insurance coverage for board and officers, general liability, special events, and more. Visit GLSinsurancegroup.com to learn how they can protect your nonprofit, church, or social enterprise.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
When Jenni starts to speak about Giving Tuesday, she gets lots of eye rolls from nonprofit leaders who feel like Giving Tuesday is a waste of time for their organizations. In this episode, Jenni breaks down the four most common objections she hears from nonprofit leaders about why they don't like to participate in this twenty-four hour giving day. She also interviews Sarah Barr, the Executive Director of the Marysville Uptown Theatre Organization, who is in the midst of planning and executing a Capital Campaign, Giving Tuesday Campaign, and Year End Appeal all at the same time.
Our guest this episode is:
--Sarah Barr from the Marysville Uptown Theatre Organization and the historic Avalon Theatre
Our sponsors this episode are:
--Little Green Light, Jenni's favorite donor management system. Check out their free resource library full of ebooks about fundraising at www.littlegreenlight.com/jenni and use the discount code JENNI to receive $150 off your first year of donor management services.
--Wayfare Recording, Jenni's podcast production and editing company. Learn how to start a podcast to help spread awareness about your nonprofit's mission at wayfarerecording.com.
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
Welcome to our podcast mini series about Artober Nashville! Even if you don't live in Tennessee or have arts programs at your nonprofit organization, we hope this mini series will provide new insight about how the arts can strengthen the nonprofit sector, and even your specific mission!
In Part 2, we explore four arts programs in Middle Tennessee demonstrating how the arts are relevant to everyone everywhere. Whether we're talking about STEAM education, inclusive activities for people with disabilities, promoting fearlessness and ingenuity, or even improving your professional conduct at work, the arts are present and needed. Our guests include:
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
Welcome to our podcast mini series about Artober Nashville! Even if you don't live in Tennessee or have arts programs at your nonprofit organization, we hope this mini series will provide new insight about how the arts can strengthen the nonprofit sector, and even your specific mission!
In Part 1, we explore four arts programs in Middle Tennessee promoting equity for underrepresented populations, including those with disabilities, those impacted by homelessness, minorities (including women, LGBTQ identifying individuals, and people of color), and those with mental illness, and those recovering from addiction. Our guests include:
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
It's easy to overthink the process of copywriting and feel a lot of pressure to write the perfect appeal, but copywriting is like any other skill which just takes patience and practice. In the last episode of Season 4, we chat with a seasoned copywriter who faces the challenging task of writing uplifting stories for a nonprofit hospice care facility, and a data expert who help nonprofits communicate hard facts and figures without detracting from the passion and heart behind their message.
Plus, Jenni answers an anonymous question from a nonprofit executive director who feels like he should post on social media and send email newsletters less frequently because his unfollow and unsubscribe rates keep increasing. Jenni reveals how his copy and his audience targeting may be the problem.
Our guests this episode include:
--Liz Haas from Alive Hospice
--Drew Reynolds from Common Good Data
Nonprofit Jenni provides consulting services and coaching calls for nonprofits and social impact organizations seeking guidance in the areas of Marketing, Fundraising, Growth, and Starting Up. Visit nonprofitjenni.com to learn more.
All information in the Nonprofit Jenni Show is very general in nature, and may not apply to your specific nonprofit organization. Please direct clarifying questions to Nonprofit Jenni by visiting nonprofitjenni.com.
Produced by Wayfare Recording Co.
Music by Emily Summers.
©2019 Nonprofit Jenni. All Rights Reserved.
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