Now Go, Lead

Now Go, Lead

By Brandon PinkertonSociety & CultureBusiness
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Now Go, Lead episodes

  • Familiar Voices

    In this episode of Now Go Lead, Brandon explores the voices that shape our decisions β€” the encouragers, the critics, the seekers of justice, and even the inner voice that can sometimes mislead us. As leaders, learning to recognize which voices to trust and which to tune out can make the difference between clarity and confusion.

    Through relatable examples and thoughtful reflection, Brandon outlines several common "voices" that leaders encounter: the cheerleaders who urge comfort, the justice-seekers who demand fairness, and the deeper, quieter voices that require patience and discernment to hear clearly.

    You will discover:

    • How well-intentioned voices can still lead to poor decisions
    • The difference between encouragement and enabling
    • Why discernment and patience are critical in leadership
    • How to listen for the right voice β€” and recognize when it is time to wait

    🎧 Tune in to learn how to filter through the noise, find wisdom, and strengthen your decision-making by paying attention to the right voices.

    19 min
  • Risky Business

    In this episode of Now Go Lead, Brandon explores the connection between risk and reward in leadership. Drawing from a funny and memorable story about his high school days as a mascot and an unexpected Valentine's Day gamble, he unpacks what it really means to take a chance when the outcome is uncertain.

    Brandon reminds leaders that while risk can feel uncomfortable, success often depends on your willingness to take bold swings and trust the work you've already put in behind the scenes.

    You will discover:

    • Why risk is a natural and necessary part of leadership
    • How overplaying it safe can limit growth and opportunity
    • The importance of preparation before taking big swings
    • Why the work you do in ordinary moments makes risk less risky

    Tune in for a quick reminder that courage, timing, and persistence often lead to the biggest leadership wins.

    9 min
  • There Can be Only One

    In this episode of Now Go Lead, Brandon tackles one of the hardest realities of leadership: power struggles. Whether it is a trusted team member rising to challenge your authority or tension brewing behind closed doors, every leader eventually faces moments that test their stability and resolve.

    Drawing from real leadership experiences, Brandon shares how to recognize threats to your leadership, respond with humility, and protect the health of your organization without losing yourself in the battle.

    You will discover:

    • How to recognize the early signs of a leadership power struggle
    • Why unaddressed conflict can quietly damage culture and morale
    • The difference between disagreement and disloyalty
    • How to handle difficult conversations that can either heal or divide
    • What it means to lead decisively when there can be only one

    🎧 Tune in for a grounded, honest look at what it means to lead through conflict and preserve clarity in your leadership.

    8 min
  • 911 is not an option

    In this episode of Now Go Lead, Brandon reflects on the moment every leader faces β€” the realization that there is no one else to call for help. Drawing inspiration from a Navy SEAL training motto, he shares how true leadership means stepping up when things get hard, taking responsibility, and answering the call even when no backup is coming.

    You will discover:

    • Why leadership means embracing responsibility instead of avoiding it
    • What it feels like to lead without a safety net
    • How to recognize the moments that define you as a leader
    • The mindset shift from seeking support to becoming the one others rely on

    🎧 Tune in for a quick but powerful reminder that real leadership begins when there is no one else to call β€” and you decide to answer the phone.

    5 min
  • Cake Day

    In this episode of Now Go Lead, Brandon takes a lighthearted look at "Cake Day" culture, where every little milestone gets celebrated, and connects it to how leaders measure success. Drawing inspiration from a Seinfeld episode and today's social media habits, he reminds us that real leadership is not about quick soundbites, easy wins, or popularity contests.

    You will discover:

    • Why celebrating every small thing can dilute what truly matters
    • The danger of equating leadership effectiveness with online likes and feedback
    • How to spot when you are chasing approval instead of growth
    • Why true leadership often feels challenging, not comfortable

    🎧 Tune in and be reminded that leadership is not always sweet and easy like cake. It is meaningful work that requires courage and resilience.

    5 min
  • Je Suis Calme

    In this episode of Now Go Lead, Brandon explores the often-misunderstood role of anger in leadership. While conventional wisdom tells us to always cool off before making a decision, Brandon reminds us that emotions exist for a reason β€” and sometimes anger can be the spark that pushes us to make necessary changes.

    You'll discover:

    • Why anger can be both dangerous and useful in leadership
    • The difference between reacting rashly and taking meaningful action
    • How emotions reveal problems that truly need to be addressed
    • Practical ways to channel frustration into motivation for good

    Anger doesn't have to derail you. When harnessed with wisdom, it can drive the very changes your team or organization needs most.

    🎧 Tune in and learn how to let your emotions work for you instead of against you.

    5 min
  • Insouciance

    In this episode of Now Go Lead, Brandon unpacks the dangers of insouciance β€” that passive, "anything's fine" attitude that can quietly creep into leadership. From a humorous but telling story about "the most passive man in the world" to real-world insights on decision fatigue, Brandon highlights why every leader eventually faces decisions that test their capacity.

    You'll discover:

    • Why passivity is more common in leadership than we realize
    • The critical moment when indecision can stall your influence
    • How to recognize when you've hit a decision-making ceiling
    • Practical ways to grow your capacity or surround yourself with people who can help you decide

    Strong leadership isn't about avoiding tough calls β€” it's about building the courage, clarity, and support system needed to make them.

    Links: πŸ”— https://www.nowgolead.comπŸ”— https://substack.com/@nowgolead πŸ”— https://facebook.com/nowgolead πŸ”— https://www.instagram.com/nowgolead πŸ”— https://www.linkedin.com/company/now-go-lead/

    5 min
  • Duds and Rubs: Leadership isn't about staying clean, it's about being present.

    In this short but powerful episode of Now Go Lead, host Brandon Pinkerton shares a personal story about a crisp white t-shirt, a volleyball tournament, and an unexpected stain that turned into a leadership lesson. True leadership isn't about staying spotless and distant β€” it's about being present, involved, and willing to get a little "dirty" alongside your team. Brandon challenges leaders to resist the temptation of the "clean room" approach and instead embrace the messy, meaningful work of walking with people through both the challenges and triumphs of organizational life.

    Key Takeaways

    • Leadership isn't about avoiding problems or staying aloof; it's about showing up and engaging with your team.
    • A "clean" leader who never gets their hands dirty might actually be disconnected from their people.
    • The best leaders have "stains" β€” signs of real involvement, compassion, and shared struggles.
    • People want to follow leaders who are in the trenches with them, not those who hide behind closed doors

    Links: πŸ”— https://www.nowgolead.com πŸ”— https://substack.com/@nowgolead πŸ”— https://facebook.com/nowgolead πŸ”— https://www.instagram.com/nowgolead πŸ”— https://www.linkedin.com/company/now-go-lead/

    5 min

About Now Go, Lead

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Welcome to Now Go, Lead! Tune in each week for fresh insights, inspiring stories, and actionable tips to elevate your leadership. Whether you're a seasoned pro or just beginning your journey, there's…