In this episode of The Growth Focus Podcast, Gary Lafferty talks with Mollie Breen—former NSA mathematician turned tech founder—about building Perygee, a leading integration and automation platform. Mollie dives into the real challenges of product-market fit, the mindset shifts from public service to startup life, and what it takes to close Fortune 50 clients with zero brand equity. She also shares her outbound strategy using LinkedIn split testing and the power of founder-led sales.

Top Takeaways:

• How to create direction during uncertain pivots
  

• Why early experimentation matters more than automation
  

• Sales tactics that helped land Fortune 50 clients
  

• When and how to use POCs to accelerate trust and momentum
  

• Weekly split testing strategies on LinkedIn
  

Follow Mollie on LinkedIn: https://www.linkedin.com/in/mollie-breen

Follow Gary on LinkedIn:⁠ https://www.linkedin.com/in/growthfocus

Connect with Gary & Authority Engine™: https://www.growthfocus.io

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founder-led sales, enterprise sales, AI automation, startup growth strategy, B2B SaaS marketing, LinkedIn outreach, selling to enterprises, tech founder journey, pivoting a startup, Perigee AI, Gary Lafferty podcast, Mollie Breen NSA, authority-based marketing, scaling tech consultancies