Curcumin -> tetrahydrocurcumin.
Ellagitannins (pomegranate) -> urolithins.
Ginsenosides -> Compound K.
Resveratrol -> dihydroresveratrol.
Bacosides -> jujubogenin.
In each case, the gut metabolite may be more potent than the parent compound. This means the same ingredient is a different medicine in different people, depending on their microbiome.
Personalized nutrition isn't about genetics, it's about bacteria.
Publications of interest:
https://pubmed.ncbi.nlm.nih.gov/27274718/
https://pubmed.ncbi.nlm.nih.gov/35118817/
https://pubmed.ncbi.nlm.nih.gov/30669635/