Off the Memory Card: A Photographer’s Podcast

Off the Memory Card: A Photographer’s Podcast

Download on the App Store

Off the Memory Card: A Photographer’s Podcast episodes

  • Seasonal Confusion & Thinking 3 Steps Ahead in Your Photography Business

    If you’ve ever caught yourself shopping for Christmas props in May, scouting fall locations during summer, or planning spring minis while editing Santa sessions…welcome to photography business ownership.

    In this episode, we’re talking about the strange reality of always thinking several seasons ahead as a photographer. From ordering backdrops early to planning marketing campaigns months in advance, running a successful photography business often means living in a constant state of seasonal confusion.

    We’re pulling back the curtain on all the behind-the-scenes planning clients never see and discussing why thinking ahead can reduce stress, improve profitability and help your business run more smoothly year-round.

    Whether you’re just starting out or trying to become more intentional in your business, this episode will help you shift from constantly reacting to strategically planning ahead.

    In This Episode:
    • Why photographers are almost always working ahead of the current season
    • The real timeline behind successful mini sessions
    • How planning early can save money and reduce stress
    • The invisible work clients rarely see
    • Why seasonal overlap feels so chaotic
    • How thinking ahead improves client experience and profitability
    • Simple ways to become more proactive in your business
    • Mentioned in This Episode:
      • Planning Christmas minis in spring
      • 4th of July sessions
      • Fall mini location scouting
      • Seasonal marketing timelines
      • The difference between hobby mindset vs business-owner mindset
      • If this episode made you feel a little less alone in your seasonal confusion, be sure to subscribe, leave a review, and share it with another photographer who’s currently listening to Christmas music in May.

        9 min
      • Photography Pricing Isn’t One-Size-Fits-All

        In this episode, we’re talking all about photography pricing, and why there’s no universal “right way” to do it.

        One photographer charges $200. Another charges $2,000. And somehow…both are profitable. So what gives?

        The truth is, pricing is deeply personal. Your prices should reflect more than just your skill level. They should support your lifestyle, personality, business goals, workload and the type of experience you want to create for your clients.

        In this episode, I break down:

        • The biggest factors that affect pricing
        • Why photographers charge such different amounts
        • How to choose a pricing model that actually fits YOU
        • The pros and cons of three common photography pricing systems:
          • Hourly/session rate
          • IPS (In-Person Sales)
          • Tiered packages
          • We also talk about:

            • Overhead costs and profitability
            • Location and market differences
            • Introvert vs extrovert-friendly business models
            • Luxury vs simplicity
            • High-volume vs low-volume businesses
            • Why comparing your prices to other photographers can be harmful
            • Whether you’re brand new to photography or considering changing your current pricing structure, this episode will help you think more strategically, and more personally, about the way you run your business.

              Because at the end of the day, the best pricing strategy is the one that keeps you profitable and happy.

              13 min
            • The Power of the Pivot

              In this episode, I'm joined by my husband/business partner, Jeremy, to discuss the art of pivoting in photography and business. We share personal experiences, strategies for managing change and overcoming fears associated with it.

              Key Topics

              • The importance of pivoting in business growth
              • Managing fear and uncertainty during change
              • Strategies for transitioning through a pivot
              • Chapters

                00:00 The Journey of Change and Enoughness
                07:57 Navigating the Photography Business Landscape
                13:45 Embracing New Opportunities and Challenges
                19:55 Learning from Mistakes and Growth
                27:58 Advice for Photographers Facing Change
                33 min
              • Showing Up as Your True Self and Building Community with Rafael Barker

                In this episode, photographer and community advocate Rafael Barker shares his journey into photography, the importance of community involvement, and practical advice for entrepreneurs balancing passion and business. Discover how authentic engagement and strategic pricing can elevate your creative career.

                Key Topics

                • Rafael Barker’s journey from insurance to photography
                • The role of community involvement in creative careers
                • Balancing volunteer work and paid projects as a photographer
                • Chapters

                  00:00 Introduction to Photography and Entrepreneurship
                  09:48 The Journey into Photography
                  20:20 Balancing Community Involvement and Professional Work
                  30:01  Navigating Volunteer Work and Compensation
                  39:52 The Importance of Passion in Photography
                  49:58 Learning from Experiences and Community Engagement
                  01:00:20 Final Thoughts and Encouragement
                   
                  Connect with Rafael
                  - https://www.facebook.com/rafaelbarkerphotography
                  1 hr 8 min
                • Why Photographers Should Never Stop Learning

                  In this episode, I’m sharing a few of the biggest lessons I’ve learned during my conversations with niche photographers. Even after 11+ years, I’m still learning, and honestly, that’s been one of the most important parts of growing both creatively and in my business.

                  I talk about why it’s so important to keep learning, how making space for the work you actually love can change everything, and why niching down isn’t limiting; it’s what helps you build trust and become known for something.

                  Whether you’re just getting started or you’ve been doing this for years, I hope this episode gives you a little clarity and encouragement as you build a photography business that feels both strategic and fulfilling.

                  Key Topics:
                  • The importance of ongoing learning in both the business and creative sides of photography
                  • Treating creativity like kudzu: never stop growing and expanding
                  • The significance of saying no to projects that don't light you up to avoid burnout
                  • Making space in your schedule for your preferred niche and personal life
                  • Challenging the "jack of all trades" mindset by focusing on areas where you can be an expert
                  • How clarity in your niche simplifies marketing and attracts the right clients
                  • The value of continuous self-reflection and adapting based on experiences and conversations with peers
                  • Timestamps:

                    00:00 - Introduction: Why continuous learning matters in photography

                    01:18 - Learning is never just for beginners: always grow on creative and business fronts
                    01:46 - Creativity should grow like kudzu: never stop expanding your imagination
                    02:15 - Saying no to projects that no longer serve your business or passion
                    02:43 - Narrowing focus: the importance of niching down for trust and credibility
                    03:10 - Letting go of gigs that don’t light you up to avoid burnout
                    03:39 - The significance of making space for what you love to do more of
                    04:08 - Avoiding over-scheduling sessions that aren’t aligned with your goals
                    04:37 - Embracing change: outgrowing certain types of photography to prevent mediocrity
                    05:05 - Making space isn’t just about time; it's about mental and creative bandwidth
                    05:33 - Building trust through specialization and expertise in your chosen areas
                    06:00 - Summary: focus, clarity, and continuous growth drive success
                    06:30 - Cathleen’s encouragement: stay curious, adapt, and keep learning
                    07:00 - Building a community and inspiring others through sharing your journey
                    07:28 - Final thoughts: celebrate growth, embrace niche specialization, and stay inspired
                    07:54 - Call to action: leave a review and support the podcast

                    Resources & Links:
                    • Use That Camera
                    • https://www.facebook.com/burnsexposures
                    • https://www.burnsexposures.com/
                    •  

                      9 min
                    • From Hobby to Specialized Business: Mastering Newborn Photography with Alison Adkins

                      Discover how Alison Adkins transitioned from a general photographer to a highly respected newborn specialist. Gain insights into her approach to client trust, safety and balancing family life with her photography business.

                      Key Topics:
                      • Allison’s personal background and journey into photography
                      • Transition from a broad photography client base to specializing in newborns
                      • The importance of niching down for business growth
                      • Handling fear and uncertainties about reduced workload
                      • Building client trust through safety and communication
                      • The role of referrals and repeat clients in her business
                      • Studio setup and benefits of working from home
                      • Her approach to newborn safety, training, and education
                      • Managing client expectations and their session preferences
                      • Adapting to industry trends: from posed to lifestyle photography
                      • Handling client photos and sharing on social media amidst privacy concerns
                      • Chapters:
                        00:00 The Journey into Newborn Photography
                        05:10 Narrowing Down the Niche
                        09:51 Safety and Comfort in Newborn Sessions
                        15:03 Building Client Relationships
                        19:52 Adapting to Industry Changes
                        25:04 Advice for Aspiring Newborn Photographers
                        28:58 Future Aspirations and Closing Thoughts
                         
                        Connect with Alison:
                        • alisonadkinsphotography.com
                        • https://www.facebook.com/profile.php?id=100068977676229
                        • 30 min
                        • From Clients to Contracts: Inside the World of B2B Photography with Frank Miller

                          In this episode, we're exploring the shift into B2B photography with Frank Miller. Frank went from shooting weddings and real estate to creating corporate contracts and scaling his business in a way he never imagined, and it continues to grow. In our chat, Frank unpacks what it takes to be a successful B2B photographer including tips for building client relationships, managing contracts and working through difficult situations.

                          Main Topics
                          • Frank Miller’s journey from hobbyist to full-time photographer
                          • Transition into B2B photography and building recurring contracts
                          • Scaling a photography business with a focus on corporate clients
                          • Strategies for networking and establishing professional credibility
                          • Challenges of contract negotiations and red tape in commercial work
                          • The importance of versatility in skills, including video
                          • Developing a team and expanding into larger studio space
                          • Timestamps

                            : 00:00 - Introduction to Frank Miller and the focus on B2B photography

                            00:45 - Frank’s background and early passion for photography
                            01:58 - Transition from hobbyist to professional through real estate photography
                            02:29 - The leap from side gigs to full-time career
                            03:36 - The importance of mindset and daily routines in business success
                            04:57 - Diversifying photography services beyond real estate
                            06:45 - How Frank chose to enter the B2B space intentionally
                            08:16 - Types of clients: corporations, small businesses, etc.
                            09:24 - How recurring contracts provide steady income
                            10:45 - Upgrading to a larger studio and plans for growth
                            12:01 - Managing work-life balance in a growing business
                            13:40 - The value of video and multiple skills in today’s market
                            15:04 - Networking strategies for B2B success
                            16:27 - Approaching local businesses and building relationships
                            17:09 - The importance of contracts and managing client expectations
                            18:34 - Challenges in B2B work such as red tape and compliance
                            21:06 - Qualities of a good B2B photographer: confidence, professionalism, adaptability
                            22:31 - Making a professional impression on clients and the importance of appearance
                            23:19 - Future plans: building a team and expanding service offerings
                            25:16 - Advice for aspiring B2B photographers: shoot, learn, and network

                            Connect with Frank Miller

                            https://www.facebook.com/frankmillerphotography

                            frankmillerphotography.com

                             

                            27 min
                          • From Athlete to Artist: Kristina Gore’s Rise in Sports Photography
                            Join me as I chat with Kristina Gore (CKG Graphics) about her inspiring path from a high school and college athlete to a prominent sports photographer and mentor. Discover her insights on building a photography career, balancing multiple roles and creating impactful images that tell stories.
                            In this episode:
                            • Kristina shares how her early experiences in coaching led to a passion for sports photography
                            • The role of community support and mentorship in her development
                            • Transitioning from hobbyist to professional photographer 
                            • Her favorite types of sports photography, including action shots and portraits
                            • Traveling internationally for shoots and capturing landscapes in Europe
                            • Overcoming challenges as a woman in a traditionally male-dominated sports photography field
                            • Balancing teaching, coaching and running a thriving photography business
                            • Tips for photographers managing multiple roles and priorities
                            • How she nurtures the next generation of young photographers
                            • Her goals for future travel, growth, and expanding her photography niche
                            • Timestamps:
                              00:00 - Introduction: Kristina’s career background and journey into photography
                              02:00 - How coaching influenced her path into sports photography
                              04:00 - Building confidence and transitioning from hobby to business
                              06:30 - The importance of community support and mentorship
                              09:00 - Traveling to Europe as a photographer and capturing landscapes
                              11:30 - Facing gender dynamics in sports photography and earning respect
                              13:45 - Balancing coaching, teaching and photography roles
                              16:00 - Favorite sports to shoot and the thrill of action shots
                              18:30 - Learning lighting techniques with Westcott strobes
                              21:00 - Mentoring young photographers and fostering community
                              23:30 - Future goals: Travel, growth and new opportunities
                              26:00 - Overcoming challenges: time management and saying no
                              29:00 - The importance of authenticity and being yourself in photography
                              31:30 - Reflecting on five-year goals and career longevity
                              34:00 - Connecting with clients, community and the joy of success
                              36:00 - How to reach Kristina and get involved in her work
                              Connect with Kristina Gore:

                              https://www.facebook.com/CoachKGoreGraphics

                               

                              33 min
                            • The Calm Before the Storm: Preparing for Prom & Senior Season Without Burning Out

                              In this episode, I'm sharing valuable strategies to help photographers navigate the busy season with confidence. From structuring your schedule to creating effective workflows... learn how to work smarter, not harder.

                              Key Topics
                              • The importance of scheduling your availability first to avoid burnout
                              • Simplifying offers to reduce decision fatigue for both you and your clients
                              • Automating booking, contracts, and communication with tools like UseSession
                              • Developing go-to poses and prompts to streamline sessions, especially for cap and gown shoots
                              • Efficient editing workflows: culling, basic edits, and customized adjustments
                              • Creating client prep guides to reduce email-back-and-forth and improve experiences
                              • Prioritizing self-care and setting realistic turnaround times to protect your energy
                              • Timestamps:

                                00:00 - Introduction: Preparing for busy or opportunity season in photography

                                00:22 - Reframing busy season as opportunity season to encourage a positive mindset
                                00:50 - The significance of scheduling your own calendar before clients'
                                02:15 - Blocking personal commitments like kids' sports on your calendar
                                03:14 - Setting session caps to prevent overwhelm and the importance of saying no
                                04:44 - Simplifying offers to avoid decision fatigue
                                05:14 - Clear session packages and managing client expectations
                                06:13 - Automating workflows with booking software like UseSession
                                06:40 - Creating a shot plan and using go-to poses for efficiency, especially in cap and gown shoots
                                07:36 - Streamlining editing: culling, syncing, and custom edits
                                08:04 - Using prep guides to save time and reduce client questions
                                08:32 - Protecting your energy by setting realistic turnaround times and boundaries
                                08:59 - Final thoughts: Rest is essential for productivity and sustainability

                                Resources & Links
                                • https://usesession.com/?via=usethatcamera
                                • Cap and Gown video: https://www.youtube.com/watch?v=8q9QvuaRlsE
                                •  

                                  10 min
                                • Protecting Your Peace in a World Full of Toxic Comment Sections
                                  Overcoming Negativity in the Digital Space: Insights with Nakia Austin

                                  In this episode, Nakia Austin, a licensed therapist and coach, shares her perspective on how to navigate and respond to toxic comments and online negativity while maintaining mental health and self-worth. Discover practical strategies to set boundaries, manage emotions, and foster personal growth in a world dominated by social media.

                                  Key Topics
                                  • The root causes of toxic comments and online hurtfulness
                                  • How social media emboldens negative behavior ("keyboard warriors")
                                  • The importance of understanding that online comments reflect the commenter, not the subject
                                  • Practical response strategies: choose to ignore, block, or reply with grace (Pause, Process, Proceed)
                                  • The significance of self-awareness and knowing your emotional triggers
                                  • The role of healing ancestral wounds to prevent external negativity from affecting your well-being
                                  • The power of affirmations like "You are the only you" and staying authentic
                                  • The Four Agreements and the principle "It's not personal"
                                  • Handling the urge to react impulsively and the benefits of taking a moment before responding
                                  • Moving forward: accepting feelings, but not dwelling — the "Just Drive" analogy
                                  • The importance of doing internal work through therapy or coaching for self-confidence and resilience
                                  • Embracing your unique purpose and not shrinking yourself to please others
                                  • Contact Nakia

                                    www.nakiaaustin.com

                                    https://www.facebook.com/profile.php?id=100063456702098

                                    36 min

                                  About Off the Memory Card: A Photographer’s Podcast

                                  From the publisher's feed

                                  🎙️ Off the Memory Card