It might just be simple math that’s stopping you from scaling…

If your agency looks busy on paper but still feels financially tight…If money comes in and disappears just as fast…If hiring feels risky, stressful, or just not possible yet…

This episode is for you.

Because most problems come down to your offer, and your pricing.

In this episode, I break down the simple math mistake that keeps smart, capable agency owners stuck on the treadmill: working harder, saying yes to everything, and still not getting ahead.

In this episode, we talk about:

• Why “busy but broke” is almost always a pricing issue

• The treadmill trap that keeps agencies stuck in undercharging cycles

• Why hourly thinking quietly caps your growth (even if your rate seems “good”)

• The difference between revenue that looks healthy and margins that actually scale

• Why fear around hiring is often a math problem, and a mindset one

I also unpack:

• How agencies accidentally price themselves into burnout

• Why doubling your old salary rate isn’t a strategy

• The shift from task-based pricing to outcome-led thinking

• What scalable agencies do structurally differently (it’s not talent)

This episode is especially for you if:

• you feel stretched thin but underpaid

• you’re scared to hire because the numbers don’t feel safe

• you’ve raised prices before but still feel stuck

• or you know something isn’t adding up - you just haven’t sat down to look at the math properly

Free resource: I’ve linked the Cost & Margin Template in the show notes - the same framework we use inside our agency and teach inside Agency Academy.

DM me on Instagram with ‘266’ to get the link. 

If you want to build an agency that actually scales - this is where it starts.

A.

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